Smartphone sales sag globally -market tracker | Inquirer Business

Smartphone sales sag globally -market tracker

/ 07:13 AM October 17, 2023

SAN FRANCISCO, United States  -Sales of smartphones continued to shrink globally in the recently-ended quarter as consumers watched spending, market tracker Counterpoint reported on Monday.

Smartphone sales fell 8 percent, marking the ninth consecutive quarter of decline in year-over-year comparisons, according to research by Counterpoint’s Market Pulse service.

The decline was “largely due to slower than expected recovery in consumer demand,” the group said in its findings.

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But strong September sales along with buzz around Apple’s new iPhone 15 line-up were signs the current quarter may break the losing trend, according to the market tracker.

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“However, the market is expected to decline for the full year of 2023, reaching its lowest level in the decade largely due to a shift in device replacement patterns, particularly in developed markets,” Counterpoint said.

South Korean consumer electronics giant Samsung continued to lead the smartphone market, accounting for a fifth of the sales in the recently-ended quarter.

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Apple was listed as second with 16 percent of the market with iPhone 15 models well received so far.

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TAGS: decline, sales, smartphone

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