‘If we go after the DE market with the best product, surely success is guaranteed?’
By Ardy Roberto, Dr. Ned RobertoQuestion: We’re a brother and sister team seeking to become successful entrepreneurs in the male personal care market. It’s my sister who had the idea. She told me once how I had in my cabinet more beauty and personal care products than she had. And yet, she said, “there’s no company that’s the L’Oreal, Avon or MAX Factor of the males.”
