Ardy Roberto Archives | Page 12 of 13 | Inquirer Business

Columnists

‘How can we compete against cheap imports from large multinationals?’

September 02, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

‘Why is segmenting by socio-demographics wrong?’

August 25, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

Why not ‘The Best of Marketing Rx’ as Marketing 101 textbook?

August 19, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

‘How can I deal with the media/press without any money involved?’

July 21, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

Why did McDonald’s give up selling those nice toys?

July 15, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

Why can’t we go on segmenting by socio-demographics?

July 07, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

My marketing mentor

July 01, 2011 BY:  Ardy Roberto, Ned Roberto
Columnists

‘Servicescapes’: Why are fast-food restaurants renovating their interiors?

June 16, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
Columnists

Between advertising and promo, which do we need more?

June 10, 2011 BY:  Ardy Roberto, Ned Roberto
Columnists

Do I need advertising to win in marketing?

June 03, 2011 BY:  Ardy Roberto, Dr. Ned Roberto
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