Ayala Land’s Altaraza estate rises with Bulacan’s rising city
Written by: Amy R. Remo
The City of San Jose del Monte in Bulacan offers a promise of progress, evident in its burgeoning economy, thriving young population, and improving infrastructure.
Growth and transformation
Once a humble agricultural town, it now stands at the crossroads of growth and transformation—emerging in recent years as a destination ripe for commercial investments. And unsurprisingly, this so-called “Rising City” presents all the right reasons why investors, entrepreneurs, companies as well as individuals and families should be here.
For one, San Jose del Monte already touts a prime location as Bulacan itself is seen as one of the top alternative residential locations since it’s right next to Metro Manila, particularly to developed urban centers like Quezon City.
Multiple access points—thanks to thoroughfares like the North Luzon Expressway, Quirino Highway, and Muzon-Sta. Maria Bypass Road—make it convenient for anyone to go to Metro Manila or to the different provinces up north. Not to mention the upcoming infrastructure projects poised to further enhance the connectivity of Bulacan—MRT-7, Southeast Metro Manila Expressway, North-South Commuter Railway, and the New Manila International Airport.
Such proximity to the metro, however, doesn’t only mean that San Jose del Monte is able to offer prime accessibility. It also allows this first-class component city to benefit from the spillover growth from the capital region, which opens up diverse opportunities for both residents and businesses.
As San Jose del Monte continues to evolve and diversify its economic activities, businesses located here are well-positioned to capitalize on the city’s ongoing progress and growth potential.
Unlocking the opportunities and inherent potential of San Jose del Monte City will no doubt come naturally for those who opt to locate within Altaraza, a sprawling 71-ha estate development by Ayala Land.
Altaraza, which stands right at the doorstep of San Jose del Monte, offers a fully integrated, sustainable community and commercial hub that can offer dynamic environments for businesses as well as neighborhoods that nurture a sense of belonging—all set amid the lush Sierra Madre mountain range, century-old trees, and rolling terrains.
Continuing Ayala Land’s legacy of building lasting growth environments, this flagship address opens up new opportunities for lifestyle and business in the emerging Metro North given the right mix of components—residences, commercial spaces, a hospital, a school, and open spaces.
Two neighborhoods here—namely Amaia Steps Altaraza, which comprises six mid-rise towers, and Avida Settings Altaraza, which offers house-and-lot-units—already have homeowners enjoying the numerous benefits of living in a master-planned community. Miravera, the exclusive residential address by Ayala Land Premier, was also launched in December last year
Altaraza is home to STI’s Academic Center San Jose del Monte. STI earlier said one of the reasons they opened a campus here was because majority of their student population in their Quezon City branch back then was residing in San Jose Del Monte, and opening a campus in Altaraza will bring them closer to their current and prospective student base. To date, the STI Altaraza campus has 2,500 students and this number is expected to grow in the next three years.
Waltermart Altaraza meanwhile ensures that the fast-growing communities in the area have easy access to quality products and services, while the 105-bed Healthway Hospital is poised to elevate medical care in the region.
Aside from these developments, the estate’s dedicated open spaces, plaza, and bike lanes propelled the development to become a favorite among families, joggers, and bikers.
As the community in Altaraza continues to grow and rapidly expand, the estate undoubtedly presents a strong, healthy, and ready market that businesses can easily tap—an insight that many firms and enterprising individuals have come to realize.
Altaraza has already sold 53 commercial lots including those within the Urban Hub, a commercial district rising within the 71-ha Altaraza Town Center. Majority of the lot buyers—engaged mostly in real estate, technology, education, consumer goods, and pharmaceuticals—are from Metro Manila, having seen Altaraza as a strategic, accessible location.
The 2.4-ha Urban Hub, which will rise adjacent to the Healthway Hospital and Amaia Steps Altaraza, only has a few more commercial lots for sale, with sizes ranging from 1,500 sqm to 1,747 sqm. These are ideal for commercial, hotel, office, and institutional uses.
Continued value appreciation
Priced at about P70,000 per sqm, commercial lots here continue to appreciate owing to the great potential of Altaraza. The latest data showed that within a span of eight years, lot prices have surged from only P20,000 per sqm in 2014. The compounded annual growth rate stands currently at 17 percent.
Here, you will not only benefit from increasing foot traffic and a ready market but also from the continued land value appreciation.
Indeed, Altaraza’s commercial lots in San Jose del Monte offer a gateway to a future brimming with promise and progress. With a strategic location, a thriving commercial hub, and a strong, rapidly growing community, Altaraza presents a golden opportunity for businesses and investors.
Now truly is the time to be here at Altaraza and be part of its growth story. Whether you are an established enterprise looking to expand or a budding entrepreneur seeking a vibrant marketplace, Altaraza’s commercial lots offer the key to unlocking diverse opportunities in the heart of San Jose del Monte.
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