Blazing the trail towards infinite possibilities

It was a gathering of trailblazers, an exceptional crop of sales ambassadors all back in high spirits as Ayala Land Estates (ALEI) warmly welcomed them to a series of sales summits to share the promise of a better, brighter year ahead.

Bringing together hundreds of partner brokers and in-house sellers based in Luzon and Visayas held separately last month, Ayala Land Estates rallied its team with much vigor and optimism as it shared its lofty vision and aggressive expansion plans that would see the launch of new groundbreaking projects in established and up-and-coming estates across the country.

Important partners

After all, the ALEI group sees its sales ambassadors as important partners in helping create districts that would become new platforms for growth, and in developing more areas that can cater to broader markets. This is the reason why it continues to place its confidence on its “trailblazers”—supporting their own growth and aspirations, and helping them fulfill their dreams as a result of Ayala Land’s commitment to fulfill its own promises to stakeholders. 

“Our complete complement is a show of full force to express how grateful we are for the time and trust you give to us and accord the Ayala Land brand. Rest assured that we will equip you with our strong support as we have done in past years. Through Ayala Land’s estates, we can partner to reach more areas around the country, serve more people and contribute to uplifting our nation,” said Ayala Land Estates group head Robert Lao at the Makati sales summit. 

“I’m very grateful for all the support to the Estates group. We will continue to strengthen this relationship, as we put great value on our partnership. As we end the year, continue to blaze the trail and be a forerunner in the road ahead. Together, let’s keep building communities and enriching lives,” Lao added.

Aggressive expansion plans

According to Lao, Ayala Land Estates has laid out an aggressive expansion plan that will target to double their project launches every year.

“We are going to enter new territories, from south to north, to VisMin, while activating and accelerating the maturity of our existing estates,” Lao said, adding that they will have a lot on their plate in the coming year—a lot of upcoming inventory in new districts.

“The launches this year are very good for us—very good timing. The economy has reopened, and with the improved market confidence, we are releasing to the market the inventory they need,” Lao added.

Empowering sales ambassadors

To further motivate and inspire its team, Ayala Land Estates bared plans that would improve its sales ambassadors’ journey with the company. 

Ayala Land Estates broker head Deo Ignacio shared that they changed the way they blaze the trail, and elevated this to the next level by strengthening its 3 Ps—referring to product, process and people.

According to Ignacio, their main offering will continue to be the commercial, shophouse and industrial lots located in prime areas within the ALI estates. Besides offering large cuts of up to 3,000 sqm, ALEI will also offer smaller lots of up to 500 sqm to attract local investors and ensure a more inclusive growth. 

In terms of people, the group has rolled out new initiatives that would further empower its sales team. Sales ambassadors will have exclusive access to project information and tools that are interactive, organized and easily accessible.

Also bared were initiatives, innovative measures and different forms of support that would enable the team to inspire their clients to share the same vision, and appreciate the strong potential of Ayala Land’s estates. Outstanding sellers were also recognized during the occasion. 

“Let me assure you with sustained innovative and diversified products, efficient process and customer-centric approach throughout your whole sales journey,” he said.

“I look forward that each and everyone of you here will have a rewarding sales journey with us, not just for the experience, the commissions and incentives, but the fulfillment of sharing the vision with us, being a partner in building our country, enriching the lives of more Filipinos,” Ignacio concluded.

To learn more about Ayala Land Estates, visit www.bit.ly/ALEIsaleshub

ADVT.