Widescope to forefront OPM across the globe via partnership deal with The Orchard | Inquirer Business

Widescope to forefront OPM across the globe via partnership deal with The Orchard

/ 09:00 AM September 28, 2020

To further broaden its musical horizons and expand its global reach, Widescope Entertainment recently signed a partnership deal with distribution giant, The Orchard. 

As the industry’s leading independent distributor and label services company, The Orchard is known for its strong reach across digital and physical retailers worldwide. The company is composed of digital natives specialized in marketing, advertising, sync licensing, video monetization, performance rights services and more. In partnering with The Orchard, artists and labels are empowered to connect with fans across the globe.

Widescope President Vic de Vera shares a similar view. “This partnership of our Entertainment arm with The Orchard will bring us further into attaining our shared vision of promoting the industry we all love and showcasing Original Pilipino Music around the globe. We are thrilled to work with the biggest music aggregator that has core competencies beyond what we believe will deliver the best result for our music business worldwide,” de Vera exclaimed. 

“With music luminaries and artists in our team, together with Orchard as our distributor – we believe we have the right kind of ingredients to blaze a trail in this ever growing industry. WE are about to take off and WE are all in it together.” 

EJ Sabandal, Vice President for Finance of WE, pointed out that The Orchard is a no-brainer as it is “the only distributor to top both list as preferred  ‘+Partner’ status at Apple Music and preferred label distributor in Spotify.” 

“I believe this will empower Widescope Entertainment’s label and upcoming artists to connect with fans across the globe,” Sabandal further noted. 

For his part, Widescope Music & Entertainment Director Neil Gregorio is simply looking forward for both companies “to rock on and seamlessly share our music to the world.” 

Top officials of The Orchard are likewise thrilled to be working with their like-minded counterparts at Widescope. 

“With this new partnership, The Orchard aims to amplify Widescope’s strength in marketing and advertising homegrown music. We look forward to support them in their quest to ensure global reach for their artists. I was fortunate to have personally worked with Vic and Neil and witnessed their commitment to the entertainment industry. They’ve invested their hearts and souls into this venture and we’re excited to see what the future holds for them,” declared The Orchard Country Manager for the Philippines Lachmi Baviera. 

Prahlad Prabias, The Orchard’s Senior Client and Marketing Manager for Asia added that he’s “ super excited to be working with the team at Widescope” and under this partnership, “The future is bright,” he concluded. 

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TAGS: OPM

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