Beautiful experiences at Evia
Whether you talk about its shopping malls, retail outlets of its homegrown brands, coffee shops and residential areas, one cannot ignore the impressive façades, aesthetics and style that readily please the senses, the warm, inviting interiors that create a comforting ambience devoid of the city woes, as well as the carefully laid out floor plans that make it easier to navigate a well curated selection of retail, dining and entertainment offerings.
The Villar group-led Vista Land & Landscapes—one of the leading integrated property developers in the Philippines—is indeed redefining the landscape with its aggressive thrust to provide “a life made beautiful” as evident in the kind of shopping malls, retail and dining outlets as well as residential projects that it has been rolling out in recent years.
One need only to look at the Evia Lifestyle Center, which serves as urban Alabang’s premier retail, entertainment and dining hub. Tagged as the most beautiful and Instagrammable mall by its patrons, the South’s premier lifestyle destination is a perfect showcase of how the Vista Land Group is amplifying that malling experience in its own commercial areas.
Beyond the usual formats of having boxed clusters of stores meant to provide day to day necessities and a few provisions for leisure and entertainment, Vista Land clearly raises the bar.
The Evia Lifestyle Center is a whimsical upscale 5-ha commercial area designed to mirror a quaint and beautiful Italian village that offers a soothing ambience—but still replete with all the modern necessities for today’s urbanites. It has carefully curated its malls’ content, seamlessly weaving together its homegrown stores (All Day Supermarket, AllHome, Bake My Day, Coffee Project, and Market Liberty) with local and international brands under one roof.
In June this year, during the formal opening of the Vista Group’s retail businesses within the North wing of the Evia Lifestyle Center, Vista land chairman Manuel B. Villar Jr. shared that he felt proud to be opening their homegrown brands in what he called as “the most beautiful mall in the Philippines today.”
“The malls we have are ahead of their time but we feel that this is what the Filipinos deserve… We shouldn’t have to go out of the country to shop in the beautiful malls abroad. This is why we came up with our retail group about five to six years ago. We want to build more beautiful malls while we continue to challenge ourselves to give you better retail outlets,” Villar had said.
Apart from having 33 Vista Malls nationwide, the group has been aggressively expanding its retail businesses that include AllHome, for which they expect to have 40 stores by yearend; Market Liberty, which offers a platform for local entrepreneurs to expand their businesses; Coffee Project, dubbed as the most Instagramable coffee shop in the Philippines, and which will soon house bookstores in select branches; Bake My Day; All Toys; All Sports; Kinder City; and All Day Supermarket, which has Paluto and Gastroville. Even the iMAX at Evia Lifestyle Center is claimed by Villar to be most advanced iMAX in the Philippines.
First in Southeast Asia
Even in cinemas, Vista Land is indeed a trailblazer as it brought the first iMax with Laser Theater offering in Southeast Asia at the Evia Lifestyle Center. This premium state of the art cinema technology offers sharper, more stunning images, increased brightness, striking contrasts, vibrant colors, and powerful, heart-pounding sounds that truly enhance one’s cinematic experience.
The iMAX with Laser is a groundbreaking next generation laser projection and 12 channel sound system, created to transport audiences into today’s biggest blockbusters.
The experience is set apart by its next generation 4K laser projection system, which features a new optical engine and a suite of technologies that deliver increased resolution, sharper and brighter images, deeper contrast as well as the most distinct, exotic colors ever available on screen. iMAX’s 12-channel sound technology with new side and overheard channels deliver greater dynamic range and precision for the ultimate in audio immersion.
Vista Cinemas, a subsidiary of Vista Land, is one of the fastest growing chain of cinemas in the country today, is currently operating in the different Vista Malls under the Villar Group.
Its flagship cinema is at the Evia Lifestyle Center which is home not only to the first iMAX with Laser Theatre in Southeast Asia, but also to the first and only MX4D Motion EFX Theatre in the Philippines, and Dolby Atmos SLS Audio. Cinemas at Evia also boast of luxury seating from world-renowned brands, Figueras and Luxos.
As Vista Land continues to aggressively expand its mall footprint in more locations across the country over the next several years, it would be easier now for more Filipinos to have that much sought taste of a life made beautiful thanks to this pioneering effort by the Villar Group.
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