Winning formula for home building | Inquirer Business

Winning formula for home building

It has indeed created the perfect blueprint for victory.

Having played a huge part in shaping the Philippine real estate landscape for more than two decades, the Empire East Land brand holds quite a special place in the hearts of many hardworking Filipinos whose dreams the company had helped fulfill.

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Easily, it’s because Empire East has managed to build landmark residential communities that transformed the lives of many Filipino homebuyers over the last 24 years. What was once a division of tycoon Andrew Tan’s Megaworld Corp. is now a strong company that was able to carve a niche, create a name for itself and establish a steady foothold in the local market.

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Impressively, Empire East has, to date, built more than a hundred towers across key cities, providing an ideal sanctuary within Metro Manila alone. Its developments were able to cater to the varying needs and wants of the market.

“In the last two decades that we have relentlessly worked hard to satisfy the varying needs of the local market, I’m proud to say that Empire East has already perfected the art of synergy. By combining our strength as a pioneering township developer with our firm commitment to be of service to the hardworking individual, we have managed to create a winning formula of value-oriented real estate,” shared Empire East president and CEO Atty. Anthony Charlemagne Yu.

It thus comes as no surprise that Empire East is deemed as one of the most trusted property developers in the country today. And given its first mover advantage in the middle-income housing segment, Empire East was able to build a portfolio of projects that brought the benefits of harmony, well-being and value to its residents.

“The company has had the privilege of successfully creating a respectable track record in this highly volatile and competitive arena. We managed to remain relevant to the fast changing demands and needs of the market. As a market leader, we are committed to seeing our vision through as we actively tap new areas for growth,” he said.

And there seems to be no stopping Empire East from building even more towers. It is in fact in the midst of creating new projects and implementing a distinct brand of service that will not only further strengthen its foothold in Metro Manila and nearby areas, but will likewise provide homebuyers with innovative projects that will cater to their ever changing needs.

As it takes to task the responsibility of creating developments highly attuned to the modern times, Empire East has further improved its portfolio of offerings that comprise of transit-oriented developments and resort-inspired projects. It is now also delivering sophisticated developments through its Empire Elite brand.

“Empire East remains committed to fast-track the turnover of our units to homebuyers and to replenish our inventory to meet robust demand of the market. We are also looking at pursuing various marketing initiatives that will enable us to better reach our target market. We are committed to crafting new and better ways of life by tapping into what the market really wants and needs, now and in the future,” Yu concluded.

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TAGS: home building, Megaworld Corp.

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