Property buyers want instant coffee that tastes like brewed | Inquirer Business
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Property buyers want instant coffee that tastes like brewed

/ 01:03 AM January 21, 2017

In today’s culture and generation, with everything from coffee to noodles, from adding friends on Facebook to finding dates on Tinder, the growing demand for anything instant has risen significantly.

With the fastest internet speeds of up to 10 gigabits/sec, people are now expecting for products, services, and everything in-between to be boxed, wrapped and delivered to them with one click of a finger.

This is how consumers have evolved to be in this generation. Understanding their needs and demands are necessary in creating the next big product that will trend in the market.


It is no different for the realty sector where people looking for a place to call their home, or an investment to own, want to enjoy and experience something they can use now.


But even as the market wants something instant, these meticulous buyers demand for utmost quality and nothing less than superior services.

Property buyers are now looking closely into each detail comparing all available listings in the market, from form to function, budget to exclusivity, inspecting all corners of their property of choice.

Here’s a list of their should-be ideals in finding their chosen one.


Everything must be within reach

The property ideally has to be self-sustained in most aspects and be able to address their basic township needs; comfortable living, accessible to their workplace, opportunities for play, convenient shopping, and new ways to learn.



Move in service should be seamless

Once they let go of their hard-earned money, they expect no less than the best treatment from their preferred developer.

Added investor benefits

Aside from owning a home, they look forward to being pampered by giving them free products and services that add up to their purchase.


Value for money

Extending their terms of payment while being given at no interest should allow them save up for a significant amount that can help shave off the balance.


The time and the place to be happy is now

Life is short. They know what they want and they know when they want it. Now is a good time for them.

All said, investing in a property should be fun and enjoyable. With the growing demand for ready for occupancy units, there are a number of options already available in the market.

Don’t just settle for quick and easy, demand for better service and quality.

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Saki Mirabueno is the vice president for sales and marketing of Megaworld Prime RFO—Megaworld Corp.’s marketing arm that sells ‘ready units’ that come with ‘first-in-the-industry’ customized after sales services.

TAGS: buyers, instant, Market, News, property

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