GUIDED BY VISION developer builds BETTER LIVES
It all started then with a vision.
But it was that ambitious vision, which saw more deserving Filipinos living in high quality, world-class master-planned residential subdivisions, that gave the Robles-Santos family the drive to put up back in 1972 what is currently one of the strongest contenders in the Philippine real estate market.
The Sta. Lucia Group, which has developed over 10,000 hectares of land through some 210 property projects over the past four decades, has since provided Filipinos not only mere standard structures that provides the best value for money, but also developments that uphold family values and raise the standards of living.
Indeed, the company has given the Filipino market both here and abroad the best there is in real estate with its diverse product portfolio.
Regarded as one of the biggest and most trusted real estate developer in the country, Sta. Lucia Land currently has developments ranging from townships, golf communities, house and lot developments, mid- and high-rise condos, condotels, residential resorts and even commercial malls. This impressive roster of projects has, apart from providing comfortable lifestyles, more importantly, spurred progress within the communities in which these are located.
Hence, it is not at all surprising to hear that Sta. Lucia Group, with its passion to build and the commitment to deliver, has managed to corner a fair share of the local realty market, which consisted of the upper, mid and hardworking individuals seeking for projects that do not only cater to one’s housing needs, but those that also ensure that the environment within which these developments are being built are protected and respected.
This despite the company having to go through several economic crisis which they were able to withstand by offering to the market affordable residential packages.
Indeed, Sta. Lucia’s carefully planned and meticulously designed communities have allowed residents to live with a sense of balance and harmony in an environment that harmoniously co-exists with the demands of a modern lifestyle.
Much credit must be given as well to the two men who made sure that the vision of the company’s founders would continue to live and won’t be for naught.
They are Exequiel Robles and Vicente Santos, the forceful leaders who are presently at helm of the thriving Sta. Lucia Land and whose vision shapes and sets the direction of the company, thus allowing it to achieve the prestigious position it currently holds. Robles, Santos and their highly competent and knowledgeable team always strive to ensure a smooth delivery of services and quality property developments.
Regarded as the country’s leading horizontal developer, Sta. Lucia Land has developed a network of thriving residential and commercial communities nationwide—from Luzon:Tagaytay, Cavite, Batangas, Laguna, Pangasinan, Baguio, Quezon, Bulacan, Pampanga, Tarlac, Nueva Ecija, Rizal; Visayas: Bacolod, Ilo-ilo; Mindanao: Davao, Gen San, Palawan—thereby allowing it to cater to a broad market from affordable to luxury segments.
Sta. Lucia Land has likewise innovated and successfully diversified into vertical residential developments, apart from being a leading developer of golf courses in the Philippines, having developed the largest number of such projects in the country including Orchard and Eagle Ridge in Cavite, Rancho Palos Verdes in Davao, Alta Vista in Cebu, Summit Point in Batangas, Lakewood Cabanatuan, Royale Northwoods in Bulacan, Beverly Place in Pampanga, Caliraya Springs in Caliraya
Other noteworthy projects included recreational facilities, a number of horizontal and vertical residential developments, plus the biggest and most comprehensive commercial mall in the East, the Sta. Lucia East Grand Mall, which to date enjoys an occupancy rate of over 95 percent and has provided the company a venue to promote its brand.
Strategically situated at the corner of Marcos Highway and Imelda Avenue, Sta. Lucia East Grand Mall has access to major thoroughfares with well-established vehicle roads, including the LRT which cuts across three key cities in the Rizal area.
This portfolio of communities created by Sta. Lucia Land, which aims to cater across all market segments, further includes Acropolis in Libis, Vista Real Classica and Xavierville in Quezon City, Orchard and Eagle Ridge in Cavite for the premium market. For the mid-market, it has Greenwoods Executive in Pasig, Vista Verde in Cainta, and Meadow Wood in Cavite, while for the affordable market segment, the company offers Metropolis Green and South Plain in Cavite, and Green Ridge in Binangonan Rizal.
The 210 developments nationwide where in part a product of a number of successful joint venture partnerships the company have had with various groups including the Alcantara Group, JAKA, LandCo, General Milling Corporation and the Lapanday Group.
Also, the company’s marketing network is one of the largest with eight marketing companies namely Sta. Lucia Ventures, Sta. Lucia Global, Royal Homes Marketing Corp., Orchard Properties Marketing Corp., Mega East Properties, Fil-Estate Marketing, One Premier and Asian Pacific Realty and Brokerage which employs over 120,000 agents nationwide.
Its large sales force has allowed the company to offer personalized services to its clients anywhere from documentation assistance to investment advice.
Recently, in an effort to directly reach out to the OFWs, which at present is the company’s biggest market, launched in 2012 its first international office in London, followed by its Singapore office in November of the same year. In July 2012, the company opened another office in Dubai, Abu Dhabi, Milan, Paris and United States.
Sta. Lucia Land, with its international reach, now has accredited real estate brokers and sales personnel based in Rome, Italy; Paris, France and Barcelona.
To date, Sta. Lucia Land remains faithful to its commitment of providing only the best in residential developments and in ensuring that all hardworking individuals are given homes that are of quality and whose value would continue to appreciate overtime. With the mission of “Building Better Lives” the company is sincerely dedicated to provide finest quality and affordable real estate properties for every Filipino in Luzon, Visayas and Mindanao.
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