Italian brand Boffi opens showroom in Manila | Inquirer Business
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Italian brand Boffi opens showroom in Manila

/ 12:03 AM April 11, 2015

ST. GERMAIN walk-in closet system

ST. GERMAIN walk-in closet system

In cosmopolitan living, design-focused in-home luxury is now becoming a logical component combining novel functionality with sleek aesthetics. Italian brand Boffi, a name synonymous to excellence in design and production, comes as an esteemed leading provider of premium kitchen, bathroom and wardrobe systems.

Now open in Manila, Boffi has become a symbol of true elegance among discerning clients who understand the real definition of luxury. It has impressed the international market with its sophisticated systems innovations. These award-winning products design—a mix of elegant finishes and luxe materials—led to the creation of classy, trend-setting designer solutions.

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The Boffi range includes kitchen, bathroom and wardrobe systems. The latter was introduced in 2010 with the launch of the Solferino model. In the following years, the product category has been expanded with other lines to provide the architects with different tools to project individualized spaces.

FEATURED STORIES

Aside from smart home solutions, the brand also offers accessories and furnishing pieces for the kitchen and bathrooms.

International designers

Boffi is the only kitchen manufacturer awarded with Compass d’Oro Alla Carrier, a prestigious Italian design award, in 1995 for its contributions to design. Under the leadership of Piero

BOFFI Studio Manila showroom

BOFFI Studio Manila showroom

Lissoni as art director, Boffi has worked with world-renowned designers such as Antonio Citterio, Naoto Fukasawa, Patricia Urquiola, Joe Colombo, Luigi Massoni, Giulio Gianturco and Norbert Wangen to deliver products that impress and inspire.

Continuous research and collaboration with international designers are some of the key strategic principles of Boffi. The company offers a wide range of mixable pieces and design options.

Spacious showroom

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Distributed in more than 50 countries, Boffi Studio Manila is the newest location of the prestigious Boffi concept stores in the world. Located at the ground floor of The Residences at Greenbelt, San Lorenzo Tower on Esperanza Street, Makati City, the new Boffi Studio serves as a valuable resource for architects, designers, as well as clients as it showcases the brand’s full product line.

BOFFI’S K14 kitchen

BOFFI’S K14 kitchen

The spacious showroom features some of the brand’s most iconic and successful lines—from the simple and warm Aprile kitchen to the industrial-looking Xila, and to the space smart K14 and K20; for the bathroom, the subtle and graceful Sabbia bathtub to the high-impact Pipe shower; for systems, the Anthea partition systems to the St. Germain walk-in closet.

Present at the launch were Boffi top executives led by CEO Roberto Gavazzi, Niccolo Gavazzi (Asia-Pacific director) and Daniela Borgonovo (export manager), as well as Focus Global Inc. president Stephen Sy, VP Loli Sy and Aline Lopez.

The showroom, with an interior design that carries the brand’s distinct elegant personality, follows the guidelines of art director Lissoni and Boffi’s design team, to ensure with the Boffi style and philosophy.

Visitors get the full Boffi experience with all the five senses engaged to appreciate and understand the product’s distinct style. Boffi communications manager Bice Marceca explained that the display selection has been adapted to the shop size and the characteristics of the location.

Exclusive distributor

Boffi is exclusively distributed locally by Focus Global Inc., the Philippine specialist in premium home furnishings which also brought to local shores prestigious brands such as Ethan

APRILE kitchen and hide tall units

APRILE kitchen and hide tall units

Allen, Siematic, Sub-Zero, Wolf, Miele, Temper Dornbracht, Villeroy & Boch and B&B Italia.

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Boffi’s Nicolo Gavazzi is delighted to have Focus Global represent their brand because of the company’s competence and passion as well as excellent knowledge of the growing local market.

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