By Miguel R. Camus
Television broadcast firm GMA Network said it held on to its traditional lead in Urban Luzon and Mega Manila last month while main rival ABS-CBN Corp. dominated TV ratings nationwide, separate statements on Wednesday showed.
By Vanessa B. Hidalgo
The Filipino viewer is getting more sophisticated when it comes to their viewing habits. Primarily, they want a variety of shows while putting a premium on content and are getting used to enjoying channels in high definition (HD).
AT&T Inc. said it would buy DirecTV for $48.5 billion in cash and stock, or $95 per share, priming itself for the age of Internet-delivered video.
ABS-CBN Corp., the media holding company of the Lopez family, posted a 7-percent profit increase in the first quarter as stronger consumer sales from Skycable, movies and global subscriptions helped offset a decline in advertising revenues.
ABS-CBN Corp. maintained its nationwide ratings lead last month in a measure closely followed by advertisers, while chief rival GMA Network Inc. continued to dominate the urban areas in Luzon, including Metro Manila, data from their respective research providers showed.