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Why property investment matters

/ 05:54 AM August 19, 2017

Why should you take the leap on investing in real estate? For starters, bricks and mortar are still one of the most robust investment classes, especially if you’re thinking long-term. The risks are lower when it comes to purchasing properties. With real estate, it’s as if you are buying into a future income stream.

1. It’s easy to get started


Why real estate? Why not the more popular stock market? Investing in the stock market can be a tricky one. You have to continuously monitor the progress of your purchased stocks. Also, you have to understand the complex world of trading. And of course, acquire the patience to sort through the financial press, annual reports and other company releases of your chosen companies on the market. It is such tedious work. But when it comes to real estate, you can easily jump into it. Some just look to the internet for properties that they might be interested in. You can visit open houses or auctions to get a hold of the property you want. You don’t need specialist knowledge to get involved in real estate.

2. Real estate as flexible investment

Either you buy it now then sell it later for a more attractive price. Or you can also live in it and fulfill the life-long dream of calling something your own place. Do you view the property as your retirement nest egg? With the right area and the right demographics, the increase in the value of your property is certain in the long run. If you’ve purchased a ready-for-occupancy type of condominium, it is considered as a positive cash flow—wherein rents outweigh the holding costs. A key feature of real estate investment is the significant portion of the total return, accumulating from rental income over the long term. The extra money you earn from it may be used to purchase another unit or can assist you in the other facets of your financial needs.

3. Supersize your portfolio

Having real estate in your list of investments can help boost your portfolio due to its diversification potential. Experts say that real estate has a low, and in some cases, negative correlation with other major assets. Meaning the presence of real estate in your portfolio of assets can lower volatility and can provide venues of higher returns. So when you spot a scruffy old place with potential, use your imagination and have the heart to purchase it. Imagine the possibilities: You can renovate, subdivide or develop it. As the old proverb goes, you reap what you sow.

4. Achieving financial discipline

If you are a millennial, perhaps you are awash with cash right now. You are entering your prime years wherein you are still capable of earning enough money to buy all your needs and wants. But look down the road, the future is not fail-proof. So might as well invest while you still have the money for it. It may require a great deal of discipline not to give in to the temptation of buying that coveted pair of shoes. It is for your own good. Investing in property improves your financial know-how. Once an investment is acquired, it will require monetary agility. But it will improve your views on handling your own finances and thus, create better life decisions.

5. Avoiding scams


“The road to perdition is paved with good intentions,” this holds true when investing in real estate. Many will approach you with kindness and with the purest intention of helping you out. But be wary of the people you transact with. You have to learn to sift through the papers and fully comprehend what the words and figures mean. Make sure that you have a reliable partner as you invest your hard-earned money.

Empire East Land Holdings Inc. is among the developers who made it their mission to look out for your financial needs in this maze of real estate investment. The portfolio of Empire East is designed to make every development stand out.

For more than two decades, the property developer has provided quality homes for homebuyers who want the best value for their hard-earned cash. What sets Empire East apart from the rest is that they have gone the extra mile to provide their homeowners with comfort and peace of mind. Sprawled across Metro Manila are Empire East’s gems namely: Mango Tree Residences in San Juan City, The Rochester in Pasig City, Kasara Urban Resort Residences in Pasig City, Little Baguio Terraces in San Juan City, Pioneer Woodlands in Mandaluyong City, Covent Garden in Sta. Mesa Manila, and San Lorenzo Place in Makati City.

Empire East has been synonymous with value and practicality. With their sound reputation, they have gained ground on the trust of their investors. Sound business practices have been their fertile soil in building healthy client relationships. Empire East has beefed up their core with top-notch and trustworthy agents who placed a premium on serving the needs of their customers. Empire East opens the gateway for more opportunities of growth in the real estate investment. —VANESSA B. HIDALGO

For more information on Empire East, visit their website at or call 02-810-3333. You may also follow @empireeast on Facebook, Twitter, and Instagram.

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TAGS: Business, Investment, property, Property investment
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