PLDT widens lead in home broadband market to 60%
Philippine Long Distance Telephone Co. (PLDT). AFP FILE PHOTO
PLDT Inc. said it widened its lead in the home broadband business with a 60 percent market share in 2016.
PLDT said this segment bolstered service revenue by 10 percent to P29.3 billion. Its subscriber base also went up year-on-year by 14 percent last year.
The company is accelerating the expansion of its fiber-to-the-home (FTTH) facility which is expected to pass 4.4 million homes by the end-2017.
“We are encouraged by the momentum that PLDT Home has built through six consecutive years of accelerating growth and we are ready to serve a larger share of this expanding market,” PLDT first vice president and Home business head Oscar Enrico Reyes Jr. said in a statement.
Along with the enterprise business, broadband for homes has been identified as one of the key growth drivers for the PLDT Group as it moves toward data and digital services.
PLDT’s FTTH service is now available in key urban areas in the country.
The telco intends to shift all its subscribers to the ‘fiber-fast’ connections by the end of 2018.
PLDT has invested P300 billion over the last 10 years to roll out the country’s most extensive transmission and distribution network infrastructure which now has more than 150,000 kilometers of fiber optic cables that transport the growing data traffic of its fixed line and mobile networks. —MIGUEL R. CAMUS
