PH consumers most optimistic in region

Survey shows confidence levels down in 33 countries

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Filipino shoppers are seen at the Carriedo market in Manila on May 31, 2012. Filipinos were the most optimistic consumers in Southeast Asia and the second most optimistic in the world, according to an international polling firm. AFP PHOTO/NOEL CELIS

Filipinos were the most optimistic consumers in Southeast Asia and the second most optimistic in the world, defying a broad global decline in confidence during the fourth quarter of 2012, according to an international polling firm.

Market research specialist Nielsen said Tuesday that Philippine consumer confidence stood at an index of 119 in the final quarter of last year, representing a one-point increase from the previous quarter. More importantly, across the 58 countries Nielsen measured for the period, confidence declined in 33 countries, remained flat in six countries and increased in 19 countries from the prior quarter.

“While consumers around the world struggled with increasing economic concerns, consumers in the Philippines continue to have a positive outlook,” Nielsen Philippines managing director Stuart Jamieson said. “This optimism can be attributed to the strong performance of the economy in 2012, which was driven by the real estate, construction, manufacturing, services, and trade sectors.”

According to the survey results, confidence fell in eight of 14 Asia-Pacific markets during the fourth quarter of 2012 compared to the previous quarter, with four-point declines in Hong Kong and Taiwan. Nonetheless, the region reported the highest consumer confidence scores overall.

India topped the global list with an index of 121, an increase of two points from the last quarter, followed by the Philippines with 119 and Indonesia, which declined two points at 117.

China increased two index points to a score of 108, while Thailand (115) and Malaysia (103) also scored above the baseline of 100.

The poll—dubbed the Nielsen Global Survey of Consumer Confidence and Spending Intentions—was established in 2005 and measures consumer confidence, major concerns and spending intentions among more than 29,000 respondents with Internet access in 58 countries.

Consumer confidence levels above and below a baseline of 100 indicated degrees of optimism and pessimism.

In the latest round of the survey, conducted between Nov. 10 and Nov. 27, 2012, consumer confidence rose in 33 percent of global markets measured by Nielsen, compared to 52 percent in the previous quarter.

Filipino respondents’ optimism for local job prospects was also among the world’s highest, up four points from the third quarter of 2012 to 76 percent of respondents who claimed that employment opportunities would be “good” or “excellent” over the next 12 months.

Confidence in personal finances stood at 77 percent, down one point from the third quarter of 2012.

Fifty-one percent of Philippine respondents said it was a good time to buy things they wanted and needed over the next 12 months. This was an increase of five points from the previous quarter’s result and the highest confidence level registered for 2012.

Saving spare cash remained a priority among 65 percent of Philippine respondents, but declined two percentage points from the third quarter’s level. Twenty-one percent of the respondents said they invested in shares of stock or mutual funds, an increase of two points.

Purchases of new technology products increased by one point to 35 percent, while purchases of new clothes increased by two points to 34 percent. Paying off credit cards and debt declined one point to 27 percent. Spending intentions for holidays or vacations increased by one point to 28 percent, while out-of-home entertainment increased 5 points to 18 percent.

Half of Philippine respondents described their economic state as being in a “recession” during the fourth quarter, representing an improvement from 56 percent the previous quarter and 59 percent in the same period in 2011.

Disclaimer: The comments uploaded on this site do not necessarily represent or reflect the views of management and owner of INQUIRER.net. We reserve the right to exclude comments that we deem to be inconsistent with our editorial standards.

  • ProudPinoyinLosAngeles

    Walang tigil ang hatred mo kabayan! Nakakaawa ka! Magpatingin ka sa doctor! Oh wait a minute baka wala kang pera! LOL Magtrabaho ka na lang kasi! Iwasan ang labis na panonood ng telenovela at maging productive para sa ikauunlad ng sarili! hahaha Loser!

  • ProudPinoyinLosAngeles

    Walang tigil ang hatred mo kabayan! Nakakaawa ka! Magpatingin ka sa doctor! Oh wait a minute baka wala kang pera! LOL Magtrabaho ka na lang kasi! Iwasan ang labis na panonood ng telenovela at maging productive para sa ikauunlad ng sarili! hahaha Loser!

  • http://www.facebook.com/profile.php?id=1144596374 Christopher Gabriel Dajay

    Sana hindi lang yan nanggagaling sa mga stockholders at investors, mahirap kasi i-qualify ang “PH Consumers” eh…

  • rodben

    Nakakalito mga survey iba-iba ganito rin mga survey panahon ni Ramos at Gloria pero same2 parin ang nakikita natin sa mga lansangan maraming nagpapalimos at man durukot at salisi gang or akyat bahay. Siguro pag nabawasan ang mga ito kahit man lang kunti kahit mga survey ay puro bagsak ang Pinas masaya parin mga Pinoy dahil ibigsabihin busog like in other countries na tatawagin kapa pag naiwanan mo wallet mo para isuli lang. ANG SAYA DI BA?

  • YPinoy

    Yun kasi ang mali sa mga Pinoy. Kapag sinabi ng Gobyerno na gumaganda ang ating ekonomiya, ang iniisip nila ay pagkain sa hapag kainan, pambayad sa kuryente, tubig at iba pa.

    Hindi ka uunlad kung hindi ka magtratrabaho at magsisikap. Ang trabaho ng Gobyerno ay humanap ng mga oportunidad, at ang mamamayan ang syang dapat na kumuha sa mga oportunidad  na ito upang mapakinabangan. Wala kang mapapala kung kung NGA-NGA ka lang.
    Go Philippines!

  • tra6Gpeche

    I am hoping that these PH consumers include many, if not all,
    ordinary Filipinos with minimum wages. If it is, then this is really something
    to be optimistic about!

    • oh_noh

      exactly!

  • macmacus

    nakakatawa yung mga comments na nag sasabi in paper ung growth ng economy. foreign organization na ang nagsasabi na maganda ang takbo ng ekonomiya di pa naniniwala. kasi gusto nyo ata yumamamn din kayo. eh ang pagyaman dipende yan sa sipag at tiyaga ng isang tao at hindi sa gobyerno. ginagawa ng gobyerno tungkulin nila. ginagawa ng private sector tungkulin nila. ginagawa ng masisipag na empleyado tungkulin nila. eh yung comment ng comment ng negative tungkulin nyo ba yan sa bayan?

    • oh_noh

      naniwala ka naman sa mga banyagang mangugurakot? maumuhunan yan ng piso, balik nyan isang libo!

      malakas na ekonomiya na ang basehan ay malakas na piso – bababa ng sentimo tataas ng lima dahil sa tsimis samantalang ang mga presyo ng bilihin ay pataas ng pataas?saan ang mga trabahong disente, hindi yung kontratahan ka sa sarili mong bayan?wag ka, pag nagpapakarga ka ng gasolina pag lumagpas na ng limandaan siguradong nakangiwi ka na – yan e kung may kotse ka :Pmagandang sabihin na lumakas ang ekonomiya, pero hindi lang dapat ang mga mayayaman ang nakikinabang habang ang mga mahihirap ay lalung humihirap!!!hooray to a strong economy – in paper!!!

  • oh_noh

    as the peso strengthens each day, it is really the “good time to buy things they wanted and needed over the next 12 months…”

    aba, sa balak ba naman ng gobyerno na gawing 1:30 ang palitan ng USD:PHP, e di gamitin mo na ang ipon mong dolyar (sa investments, hindi sa mga gadgets) habang 1:40 pa!

    hooray to a strong economy – in paper!

    • ProudPinoyinLosAngeles

      Talangka! Nagmarunong! LOL

      • oh_noh

        oolool, ipis! palibhasa wala kang alam :P

        pa LA-LA ka pa dyan, taga-hugas ka lang naman ng pwet :P

      • ProudPinoyinLosAngeles

        Oh na-offend yata kita kabayan! LOL Pasenysya ka ha, I just gave you a dose of your own medicine. Hirap kasi sa mga bastos na walang pinag-aralang kagaya mo ang lakas nyong pumuna pero pag kayo pinatikim ng konting anghang eh super sensisitive! LOL Kawawa ka naman kabayan! Wala ka bang makain? LOL FYI, di ako tagahugas ng pwet dito. Di mo na dapat malaman ang trabaho ko dito at baka mahimatay ka lang sa sahod ko! LOL Pathetic loser! LOL

      • oh_noh

        sino ang nag-umpisang nagsabi ng talangka? e di yung ipis!

        mahimatay sa sahod mo? baka ikaw ang mahimatay sa sahod ko :)

        tsaka, ilang beses ka ba sa isang taon kung umuwi sa pinas *esep-esep*

        ay sensya na, hindi ka nga pala taga-hugas ng pwet, taga-dila lang :P

      • ProudPinoyinLosAngeles

        Bakit mo naman tinatanong ang bakasyon ko? Aabangan mo ba ako sa NAIA? Hold-upper ka noh? LOL anyway, kung unless kumikita ka ng isang milyon piso kada buwan baka maging ka level pa kita! LOL *esep-esep! LOL

      • oh_noh

        di mo na dapat malaman ang trabaho ko dito… *hu-hu-hu*

        kawawa ka naman, pumorma ka na lang dyan, ni wala ka ngang pambayad sa eroplano pauwi ng pinas :P
        kelangan ka pa ba huling nakatapak ng pinas? *esep-esep*

  • Fulpol

    why not? they are OFW relatives and workers of BPO’s…

    not attributed to matuwid na daan of BS Aquino III…

    • ProudPinoyinLosAngeles

      Ikaw na naman! Pangalan mo pa lang di na kapanipaniwala! LOL Masyado kang negative and the intensity of your hatred towards Pres. Noy is so scary! Teka, baka naman kamag-anak ka ng amo mong pandak or isa kang militanteng traydor sa bayan! Di na uso ang nega ngayon kabayan! Sa North Korea ka bagay! LOL

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