ARC invests on brand new Mitsubishi and Fuso vehicles

MANILA, Philippines—ARC Refreshments Corp. (ARC) recently purchased a fleet of brand new Fuso trucks and L200 Single Cab from Mitsubishi Motors Phils. Corp. (MMPC). ARC is a Filipino owned company engaged in the beverage business. Exclusive license to manufacture and distribute RC Cola was awarded by RC Cola USA to ARC. Other brands that ARC carries are Fruit Soda Orange, Juicy Lemon and Arcy’s Rootbeer.

With the nature of their business, it is crucial that they invest on reliable vehicles that will be very helpful in meeting their delivery targets and requirements.

The decision to invest on additional brand new units was triggered by the company’s expansion and growing demand for ARC’s products. With this, the company could not afford any downtime caused by frequent delivery truck breakdown.

From left to right: Mr. Gerry Garcia (EVP and COO, ARC) and Mr. Junya Masuda (EVP Marketing, MMPC).

Since 2012, ARC had entrusted all its vehicle needs to MMPC. To date, a total of one hundred sixty eight units (Fuso trucks and other Mitsubishi vehicles) were already purchased by ARC to MMPC. More than 50 percent of this figure accounts for the Fuso trucks. The Fuso Canter trucks and other Mitsubishi vehicles are perfect partner for their expanding business most especially today that ARC has now joined the ranks of major players in the beverage industry with a market share that is steadily   increasing every year.

As a symbol of continued commitment and partnership to provide only world-class and quality vehicles that are reliable and easy to maintain, a turnover ceremony was held at ARC plant located in Antipolo City.

Leading the ceremony is MMPC Executive Vice President for Marketing Mr. Junya Masuda and ARC Executive Vice President and Chief Operating Officer Mr. Gerry Garcia. Mr. Masuda expressed his gratitude to Mr. Garcia for his trust and continuous confidence on Mitsubishi and Fuso products.

Mr. Garcia was very much delighted as the fleet of new Fuso trucks and L200 were delivered to them. He recognizes that investing on Mitsubishi vehicles and Fuso trucks is essential for the success of any business. World-class beverage like RC Cola deserves only world-class vehicles.