Ford Philippines posts best-ever monthly sales | Inquirer Business

Ford Philippines posts best-ever monthly sales

/ 06:41 PM November 08, 2012

www.ford.com.ph/ photo

MANILA, Philippines – Ford Philippines on Thursday reported that October represented its all-time best monthly performance, with strong demand that drove overall retail sales up by 50 percent year-over-year to 1,248 units.

The record month was given a significant boost by the best-ever month for the Ford Ranger pickup, with 282 units sold, or a 213-percent jump in sales.

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The Ford Everest also posted its strongest monthly sales of the year with 311 units, while the class-leading Ford Fiesta turned in another strong performance with sales rising 26 percent from a year ago to 307 units. Sale of Escape increased 67 percent to 142 units.

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With dealerships across the Philippines now featuring the widest lineup of Ford vehicles ever in the Philippines, an increasing number of consumers are connecting the Ford brand with their lives and diversity of lifestyles.

“Customer response to our newly launched One Ford vehicles has been exceptional. Segment leading vehicles like the all-new Ranger, the technology packed all-new Focus, the all-new Explorer with EcoBoost, and the iconic Ford Mustang, are really helping widen the appeal of the Ford brand to so many new-to-Ford customers,” said Randy Krieger, president of Ford Philippines.

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Ford’s sales momentum grew in recent months with the availability of four newly launched vehicles including the all-new Ranger, all-new Explorer with EcoBoost, all-new Focus and the Ford Mustang sports car.

“Our record performance in October is further evidence that Ford continues to deliver vehicles that our customers want and value – and just as importantly to them – that are affordable,” added Krieger.

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TAGS: automotive industry, Business, Ford Philippines, sales

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