Globe exec wins regional praise

Appreciating Globe Telecom’s focus on customer experience, research firm Frost & Sullivan recognized company president Ernest Cu as the region’s best CEO for a service provider.

Frost & Sullivan conferred the award during the 9th Annual Asia Pacific ICT awards ceremony held at the Shangri-La Hotel in Singapore last week.

The awards are given to top performing companies and executives in the enterprise, telecommunications and service provider segments of the information, communication and technology industry.

“Globe is transforming holistically—from the way we think and compete in this business to modernizing our whole service infrastructure that will make customer experience our true differentiating advantage,” Cu said.

Despite posting lower profits in the first quarter, the company remained optimistic of its prospects for the rest of the year after improving on its market share.

“Our determination is strong because we have the support and loyalty of our customers behind us. I have seen the one great thing that spells a huge difference in any undertaking of this scale—our people having the heart, not just to fight, but to win,” Cu said.

Every year, Frost & Sullivan identifies the outstanding industry achievements by companies in the regional and global markets and conducts in-depth interviews, market analysis, performance measurements and benchmarking of market participants.

Award recipients were evaluated based on their revenue growth, market share gains, leadership in new product introduction and innovation, breadth of products and solutions, major customer acquisition and business and market strategy.

The results are then presented to an independent panel of judges, composed of influential personalities and decision-makers from the ICT sector across Asia-Pacific.

Cu was appointed Globe CEO in 2009, replacing Gerardo Ablaza who is now vice chairman of Ayala Corp., Globe’s parent firm.

Globe posted a 10-percent drop in profits in the first quarter of the year, tracking an industry-wide tightening of margins. Globe’s rival, Philippine Long Distance Telephone Co. posted a P10.1-billion net income in the three-month period, down from P10.7 billion a year earlier.