For the 3rd time, Villar firm rebrands to reflect latest expansion

Golden MV Holdings Inc., the mass housing and memorial park developer led by real estate mogul Manuel Villar, will again operate under a new name to reflect its expansion and land banking plans within the Villar City “megalopolis.”

In a stock exchange filing on Thursday, Golden MV said its board of directors had approved the change in its corporate name to Villar Land Holdings Corp.

This still needs to be approved by the company’s stockholders and the Securities and Exchange Commission.

READ: Villar’s Vista Land nets P9.1B on gains from malls, provincial estates

The amendment was meant to “align with the recent developments in the company, specifically with the acquisition of companies owning land in Villar City,” the 3,500-hectare project that spans 15 towns and cities in Metro Manila and Cavite province.

“The company will gain further flexibility in undertaking the business expansion,” Golden MV added.

Originally focused solely on memorial park development, Golden MV expanded into the mass housing business in 2017 after acquiring Bria Homes Inc. for around P3 billion.

A year later, the company changed its name from Golden Haven Inc. to Golden Bria Holdings. It adopted the Golden MV brand in 2020.

Purchases

Last month, Golden MV secured plots of land nearly six times the size of the Mall of Asia complex in a P5.2-billion deal meant to develop its Villar City land bank.

Golden MV will purchase all the shares of Althorp Land Holdings Inc., Chalgrove Properties Inc. and Los Valores Corp. held by Villar’s other companies, Fine Properties Inc. and Hollinger Holdings Corp.

Megalopolis

These firms own a combined 396.88 hectares of land within the Villar City development, according to Golden MV.

The former senator’s self-named megalopolis is being developed by real estate arm Vista Land & Lifescapes Inc.

In the January to September period, Vista Land’s net income reached P9.1 billion, up by 10 percent, on higher foot traffic in its commercial projects and gains from estates in the provinces.

Consolidated revenues inched up by 7 percent to P29.1 billion as real estate revenue climbed by more than a tenth to P13.6 billion. —Meg J. Adonis