SM Development Corporation
20th Anniversary Celebration
Venue: Music Hall, Ground Floor, Seaside Blvd., MOA, Pasay City
Date: November 22-24, 2024
Event Overview
SM Development Corporation (SMDC) celebrates 20 years of excellence in real estate with a grand three-day trade show at the MOA Music Hall from November 22 to 24, 2024. This immersive event invites media to experience The Good Life in an SMDC community. Through a guided walkthrough of an SMDC property, guests will explore its exceptional features – from the grand lobby and hotel-like lounges to the wide, open spaces, expansive amenities, commercial strips and the vibrant community that make SMDC living truly unique.
The event offers an exciting opportunity to experience the innovations, history, and future vision of SMDC through interactive walkthroughs, inspiring talks, star-studded performances, and exclusive deals.
This anniversary marks two decades of transforming the real estate landscape with sustainable and community driven living solutions.
Event Highlights & Schedule
Day 1 – Friday, November 22
- Morning (10:00 AM – 11:45 AM): Trade Show Opening Ceremonies. Ceremonial lock-and-key photo opportunity with SMDC executives and honorary guests, followed by a tour of exhibition booths for honorary guests and members of the media.
- Afternoon/Evening (12:00 PM – 10:00 PM): Sponsor Presentations. Featured sponsors include BDO, Chinabank, Ace Hardware, The Body Shop, Good Stays, SM Arena, Our Home and SM Home.
Day 2 – Saturday, November 23
- Morning/Early Afternoon (10:00 AM to 1:30 PM): Public Exhibition and Keynote. Public access to exhibition booths; keynote presentation by life coach Michael Yap (Build the Modern Filipino Lifestyle), followed by Q&A session and raffle.
- Afternoon (1:30 PM to 7:00 PM): Keynote and Activities. Keynote speech on investment by financial coach Chinkee Tan (Build Your Path to Wealth), followed by Q&A session and exciting activities from partners.
- Evening (7:00 PM onwards): Live Entertainment. Cover band performance by MoonJive; MOA fireworks display and a performance by jazz bossa nova artist Sitti Navarro.
Day 3 – Sunday, November 24
- Morning/Early Afternoon (10:00 AM to 1:30 PM): Public Exhibition and Keynote. Public access to exhibition booths; lifestyle tipsfrom motivational speaker Earl Beja Paolo, followed by a Q&A session.
- Afternoon (1:30 PM to 7:00 PM): Keynote and Activities. Keynote speech on personal development by motivational speaker and entrepreneur Ardy Roberto, followed by a Q&A session and fun activities from partners.
- Evening (7:00 PM onwards): Music and Magic. Cover band performance by Serenade Society; MOA fireworks display and a special performance by actress/singer/songwriter Nicole Asencio.
SMDC at a Glance
SM Development Corporation is the residential arm of SM Prime, one of Southeast Asia’s largest integrated property developers. Known as the “Home of The Good Guys,” SMDC is dedicated to developing inclusive and sustainable communities that connect people to progress. Its residential projects are strategically located near SM malls, transport hubs, and key business districts, ensuring residents have convenient access to life’s essentials.
As a wholly owned subsidiary of SM Prime, SMDC integrates its developments with the broader SM ecosystem, enhancing the quality of life for its residents and supporting economic growth and urban connectivity. SMDC’s commitment to sustainability is reflected in its focus on efficient land use, green spaces, and energy-efficient building practices, aimed at creating communities that are both livable and environmentally responsible.
SMDC has been transforming the Philippine real estate market since delivering its first residential development, Chateau Elysee in Paranaque, in 2004. With a focus on developing sustainable urban communities, SMDC’s properties combine modern living with resort-style amenities, creating spaces where residents live, work, and play.
ADVT.
This article is brought to you by SM Development Corporation.