Cebuana Lhuillier, in collaboration with Dubai’s Filipino radio station Tag 91.1, has successfully concluded a special promotion designed to honor the dedication and hard work of overseas Filipinos in the UAE. As a heartfelt gesture of appreciation, the initiative rewarded 12 deserving winners with an all-expense paid 3-day trip to the enchanting country of Armenia.
This remarkable trip offered the winners a unique opportunity to explore Armenia’s breathtaking landscapes and immerse themselves in its rich cultural heritage. From stunning mountain vistas to historic churches and vibrant local markets, the experience allowed the winners to create lasting memories while celebrating their contributions to their families and communities back home.
Cebuana Lhuillier representatives: Belinda Magbojos, Rachel Cantalejo, Remerfa Bancale; Ria Financial Services representative; Edna Hernandez; TAG 91.1 team: Anna Louise Da Costa, Jonaphine Menes, Nika Rafaella Real; with winners: Erica Marie Cerdena, Dolores Passion, Ruth Belgica, Maria Marcelina Empleo, Luisa Magdalena Empleo, Errol Santos, Ronnie Serrano, Julius Salazar, Jessa Apistar, Gina Catalo and Marlon Amparina
Throughout the trip, the winners enjoyed guided tours of Armenia’s historic sites, indulged in local cuisine, and participated in cultural activities that showcased the country’s rich traditions. This immersive experience allowed them to bond with fellow OFWs and forge new friendships, all while exploring a beautiful new destination.
As Cebuana Lhuillier continues to explore innovative ways to support and honor the Filipino diaspora, initiatives like this trip to Armenia reflect their ongoing dedication to enhancing the lives of overseas Filipinos. Jean Henri Lhuillier, President and CEO expressed, ”The company remains focused on celebrating the contributions of overseas Filipinos who are our modern-day heroes and providing them with experiences that enrich their lives, both personally and professionally.”
The company’s Senior Executive Vice President, Phillippe Andre Lhuillier adds, “The partnership between Cebuana Lhuillier and Tag 91.1 exemplifies a shared commitment to uplifting the lives of Filipinos abroad. By creating opportunities for recognition and relaxation, we aim to strengthen the sense of community among overseas Filipinos and remind them of the importance of self-care amidst their challenging journeys.”
Cebuana Lhuillier, a leading microfinancial services provider in the Philippines, has long been committed to supporting the overseas Filipino community. This initiative not only recognizes the hard work of Filipinos abroad but also provides a well-deserved respite from their daily struggles. The trip to Armenia served as a reward for their unwavering dedication, offering a chance to unwind and reconnect with themselves amidst their busy lives.
One of the winners, Dolores Passion, has been living in Dubai for 12 years and working as a private driver expressed that she has been a loyal customer of Cebuana Lhuillier for years, using it to send money to her family back home. She highlighted the trust and fast service provided by Cebuana, which has been a huge help in ensuring her family receives the money safely and on time. She says, “Cebuana Lhuillier has always been a reliable service in supporting her loved ones.” Dolores shared that driven by her determination to participate, she completed 17 transactions with Cebuana Lhuillier to secure her entries to increase her chances of winning, and adds that winning the promotion is a dream come true.
Erlinda Sumanga, Cebuana Lhuillier Money Transfer First Vice President and Group Head said “We are thrilled to have forged a partnership with Tag 91.1 over the years in this meaningful initiative, laying the foundation for continued collaboration. We believe that every Filipino overseas deserves to be recognized for their sacrifices and contributions. This trip is our way of giving back and celebrating their hard work.”
ADVT.