Why Filipinos are choosing suburbia over urban centers

Rockwell South

In provinces such as Cavite, Batangas, Pampanga, and Laguna, developers play a pivotal function in shaping communities that align with homebuyers’ discerning preferences.

These developments seamlessly integrate modern connectivity and accessibility, ensuring that residents are close to major transportation routes and benefit from expansive lots and green spaces. This strategic shift toward suburban expansion represents a compelling alternative for those pursuing a more balanced work-life dynamic.

Digital connectivity, remote work

One of the strongest drivers behind this suburban migration is the widespread adoption of remote work.

Filipinos were tied to the city for years, mainly because their workplaces were close to urban centers. But technological advancements and the normalization of work-from-home arrangements have diminished the necessity of city living.

Suburban developments in provincial areas recognize this, emphasizing high-speed internet access and digital infrastructure. A connected home in a rural setting no longer feels disconnected from the world. Homebuyers in these areas have the same access to professional opportunities without sacrificing the quality of their surroundings.

The strategic shift toward suburban expansion represents a compelling alternative for those pursuing a more balanced work-life dynamic. (Rockwell South at Carmelray)

Value of bigger space

In the past, the primary driver for people moving to the city was opportunity and convenience.

Suburban developments in the provinces, however, flip this narrative, offering homebuyers the chance to own more significant properties.

Plus, the value of bigger space has never been more apparent. Families who want to escape the claustrophobia of city life can afford larger lots with expansive gardens and outdoor areas for children to play in. Larger homes also accommodate growing needs, such as dedicated workspaces and areas for recreation.

Similar to their city counterparts, these suburban developments also offer financially sound investments for homebuyers looking for bigger spaces.

Community, health-oriented living

Suburban developments that offer clean air, open spaces, and outdoor amenities for fitness and recreation are appealing to families who want a healthier lifestyle. Provincial developments provide access to parks, trails, and community centers designed for both leisure and fitness.

Larger homes also accommodate growing needs, such as dedicated workspaces and areas for recreation.

City life often needs a sense of belonging and community, and the fast pace leaves little room for neighborly interaction. In provincial suburbs, developments focus on creating spaces that foster interaction through community events, shared amenities, or opportunities to get together.

Affordability, long-term value

Suburban developments in the provinces offer a unique financial opportunity for homebuyers looking for both affordability and long-term value.

While Metro Manila and other urban centers continue to see increasing real estate costs, provincial suburban properties remain relatively affordable. This option allows first-time homebuyers the chance to own larger homes with more land without the financial strain of urban real estate costs.

For end-user buyers, this means the chance to invest in a property that will meet their current needs and appreciate over time. The low cost of living in provincial areas and the increasing desirability of suburban life ensure that buyers see a good return on their investment.

The author (at www.ianfulgar.com( is a leading architect with an impressive portfolio of local and international clients. His team elevates hotels and resorts, condominiums, residences, and commercial and mixed-use township development projects with innovative, cutting-edge design and business solutions that have garnered industry recognition, making him the go-to expert for clients seeking to transform their real estate ventures