Philippine winners in Cannes Lions Festival bared

The Philippine Daily Inquirer, the official country representative to the Cannes Lions Festival has announced the preliminary metals of the Philippine delegates.

BBDO won a Silver Lion for Cannes Outdoor for Bayer Saridon “Laundry”/ “Snail”/“Fish’’ campaign; TBWA/SMP won a Silver Lion for Boysen Paints “Jelly Fish’’/“Snail’’ campaign; and a Bronze Lion for DM9 Jayme Syfu for Department of Tourism and Smart “Limestone” poster.

The Cannes Lions International Festival of Creativity which is being held from June 19-25, in Cannes, France, is the world’s biggest celebration of creativity in communications.

As the most prestigious international advertising awards, more than 24,000 entries from all over the world are showcased and judged at the Festival.
Winners receive the highly coveted Lion trophy, presented at four award ceremonies throughout the week.

The Festival is also the only truly global meeting place for advertisers, advertising and communication professionals. Over 8,000 delegates from 90 countries attend seven days of workshops, exhibitions, screenings, master classes and high-profile seminars.

This year’s seminars will be conducted by industry leaders such as Sir Martin Sorrell, Bob Greenberg, Maurice Lévy, David Droga, Mark Tutssel and Tham Khai Meng, as well as noted personalities like Mark Zuckerberg, Ben Stiller, Yoko Ono, Kofi Annan, Steve Ballmer, Biz Stone and Bob Geldof.

The networking and learning opportunity of the year, Cannes Lions is the must-attend event for anyone involved in brand communication.