Scandinavian luxury: Volvo Car presents all-new Volvo V40

Volvo Philippines shares the anticipation with Volvo Car Corp. as they reveal the much-awaited all-new Volvo V40 at the 2012 Geneva Motor Show this week.

The all-new V40 is ready to overtake the competition in the Premium Hatchback class with sharpened features and characteristics from larger Volvos wrapped in a sleek, compact package.

“The All-New V40 is the first new model that is fully developed according to our human-centric, Designed Around You strategy. Charged with an outstanding set of high-tech features, it definitely will give our toughest competitors a headache,” Stefan Jacoby, president and CEO of Volvo Car Corp. says.

The all-new Volvo V40 is a modern, expressive car with a Scandinavian luxury look and feel, a high-quality aura and meticulous attention to

detail.

The new, fully graphic instrument cluster with personalized layout and information enhances the intuitive and uncomplicated driver

experience.

“Thanks to input from customers all over the world our most compact V-range model features an outstanding blend of design, safety and versatility. The car is loaded with features that buyers of modern luxury cars want,” Jacoby explains.

Class-leading driving dynamics

The all-new V40 boasts class-leading driving dynamics, thanks to focused attention to a number of vital areas. The chassis is designed to offer the agile, connected experience that creates true driving pleasure.

The engine range spans everything from Volvo Car Corp.’s first diesel with carbon dioxide (CO2) emissions of just 94 g/km to the turbocharged T5 petrol engine with 254 hp and acceleration from 0 to 100 kph in 6.7 seconds.

All engine versions feature start-stop and brake energy regeneration, no matter whether they are fitted with a manual or automatic gearbox.

“The All-New V40 wraps you in a super-comfortable cockpit with outstanding ergonomics and technologies that make you feel informed, focused and relaxed. This driver-centric approach is what modern Volvos are all about,” he says.

New features

•The all-new Volvo V40 features a class-leading safety and driver support package, including Volvo Car Corp.’s ground-breaking Pedestrian Detection with Full Auto Brake and several other new features.

•Among the new features are a world-first pedestrian airbag, Lane Keeping Aid with haptic auto steering, and an ingenious Park Assist Pilot that makes parallel parking easy.

•The City Safety low-speed collision avoidance system has been further developed and it now operates at speeds up to 50 kph.

“The All-New V40 is the most intelligent and safe Volvo model so far. All its features are designed around the driver, helping him or her stay alert and well informed to avoid collisions and dangerous situations,” says Håkan Abrahamsson, vehicle line director C Cars & V40 vehicle program manager.

He adds: “With this class-leading safety package, including enhanced focus on pedestrian protection, the all-new V40 aims for a full-star rating in the new, sharpened 2012 Euro NCAP safety tests.”

Sales target

Volvo Car Corp. expects to sell 90,000 units per year of the All-New Volvo V40. A massive 85 percent of the total volume will go to European customers.

The car will be revealed at a press conference at the Geneva Motor Show in March 2012. Production of the all-new Volvo V40 starts in May 2012. The car will be built in Volvo Car Corp.’s plant in Ghent, Belgium.

“The All-New V40 makes an instant impression with a dramatic design that stands out from the crowd. And what you see is what you get. The car boasts sharpened features and characteristics from larger Volvos—wrapped in a sleek, compact package. The car also has so many new features that it has an exceptional ‘density.’ It has pretty much everything,” Håkan Abrahamsson says.

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