JC’s founders President and CEO Jonathan So, and Vice President and CFO Carlito Macadangdang
MANILA, Philippines — JC Premiere held its first ONE% Masterclass last June 8, 2024, at the Samsung Hall of SM Aura in Taguig City.
The event was attended by JC Premiere’s leaders, coaches and authorized wholesalers, and the speakers were JC’s founders, President and CEO Jonathan So, and Vice President and CFO Carlito Macadangdang.
“Everybody be man enough to stand your ground and make a choice,” this statement embodies the humble beginnings as stated by Macadangdang.
From being ignored by people whom they first introduced their siomai, they draw this challenge as a motivation to succeed and grow their business. Carlito also shared that he used to work at his father’s motorcycle business. Being young and aggressive, he knew that he wanted something big. With hard work and perseverance, both So and Macadangdang were able to grow JC Premiere and the House of Franchise.
As this does not happen overnight, Macadangdang said that getting into this success took 18 years or half of their lifetime and it’s a continuous process. “Ang lahat ng mahirap pag paulit ulit mo ginagawa magiging mabilis.” From nobody to somebody, he imparts how the business evolved and able help a lot of people.
So started his speech with a “goodnight and let’s go home” an uncanny humor that captures the heart of the audience. So imparts the importance of proper handling of finances for both business and the future.
He also learned how to differentiate the needs and wants. Having dogs during his younger years, he realized the responsibility of being a dog owner. So decided to let go of his dogs. “Kapag nagkasakit masakit din sa bulsa” he jokingly said. This was one of his practices on how to get focused and identify his needs, always putting his resources into business as there will always be a profit to look forward to. Through proper savings and financial management, the success of JC Premiere was attained.
READ: JC’s Jonathan So and Carlito Macadangdang are among 2023’s ‘People of the Year’
One of the event highlights is when Macadangdang sold a bag for a certain amount and Jean Batcho Urquiolo, an Eralista leader, was able to buy it and to her surprise, a special gift was inside. Indeed, it was a lesson that taking risk will always have an incredible result as long as you persevere and trust in your decisions.
For audiences who have been a part of ONE% Masterclass, they have nothing but gratefulness to their true to life superheroes, the franchise kings, So and Macadangdang who always have their backs since day one.