Excellent & compassionate healthcare wins TMC 4 accolades at Healthcare Asia Awards 2023 | Inquirer Business

Excellent & compassionate healthcare wins TMC 4 accolades at Healthcare Asia Awards 2023

/ 03:50 PM April 04, 2023

Defining healthcare excellence, The Medical City way. TMC Ortigas bags Healthcare Asia’s Hospital of the Year award two years in a row and the Marketing Initiative of the Year award. TMC Clinic wins Primary Care Provider of the Year while TMC South Luzon gets its second ESG (Environment, Social, and Governance) Program of the Year award. 

The Medical City TMC Hospital of the Year Healthcare Asia Awards

The Medical City (TMC) is currently the largest healthcare network in the country with one main facility in Ortigas, Pasig City, four provincial hospitals, and over 50 clinics in Metro Manila and select provinces, all operating under a single brand. 

These recent recognitions signify the TMC enterprise’s ongoing commitment to sustain healthcare leadership through its exceptional quality of care and unparalleled lead in research and innovation.

Healthcare is one of the most rapidly changing industries as new data and strategies emerge from time to time. The TMC enterprise is rising up to the challenge as its leaders and medical experts relentlessly pursue quality and safety practices, improved care delivery, and better ways to heal and help patients.

While he is grateful to the award-giving bodies for the accolades, TMC enterprise President and CEO Dr. Eugenio Jose F. Ramos says TMC’s continuous improvements and advancements are for the people and community it serves.

“The face of healthcare is changing fast, and as we maintain our equanimity, we strive to remain true to our purpose–our north star–that we exist to protect, promote and enhance the welfare of those we serve: our patients and everyone else who value good health. What we are today confirms that narrative, and we are truly proud,” says Dr. Ramos. 

This is TMC Ortigas’ third Hospital of the Year award, with the first and second awards given in 2020 and 2022 respectively. Also in 2022, TMC Ortigas was recognized as among the country’s top Level 3 hospitals by the Department of Health (DOH) and one of the Philippines’ Best Employers, based on a large-scale study by the Philippine Daily Inquirer and international market research firm Statista. 

Dr. Ramos was also awarded Asia’s Most Inspiring Executive at the Asia Corporate Excellence & Sustainability Awards (ACES) held in November 2022 in Kuala Lumpur, Malaysia.

Aside from scoring major awards and citations in 2022, TMC Ortigas also made headway in healthcare research and innovation, earning for it the much coveted Hospital of the Year award at the recently concluded Healthcare Asia Awards. The awards program recognizes remarkable performances or cutting-edge development from healthcare organizations across Asia. The awarding ceremony was held on Wednesdy, March 29 at Shangri-La Singapore.

TMC Ortigas continues to be at the forefront of clinical and biomedical research in the country through its rapidly expanding Clinical and Translational Research Institute (CTRI). Leveraging on its robust network, the health institution established a clinical trial unit structure that spans all TMC enterprise hospitals, a first in the country.

TMC fosters innovation in healthcare and medical research, which even the government recognizes, leading to the creation of the first-ever research fellowship program in the Philippines, the Physician-Scientist Research Fellowship. With support from the Philippine Council for Health Research and Development (PCHRD), the program aims to expand the country’s pool of health research experts, especially those who can address the unmet medical needs of Filipinos. 

TMC Ortigas has likewise integrated the practice of 3D printing in its medical care as it brings added value to personalized patient care. And, as TMC moves toward novel therapeutics, it explores Phage Therapy to combat a possible post-antibiotic pandemic. These are just some of the projects of CTRI, true to its commitment to cultivate the different aspects of research and to make research an integral part of the values and brand of The Medical City across the country. 

Another highlight of TMC Ortigas’ innovation is its remote services which have been improved and expanded through the “COVID HomeCare Program” and “Hospital-at-Home,” enabling its medical practitioners to administer antibiotic infusions, laboratory testing, and physical consultations right in the patients’ homes.

Every beat matters: Marketing Initiative of the Year

In mid-2022, TMC Ortigas launched its #EveryBeatMatters campaign to promote cardiovascular services through a combination of original music, video, and graphic material.

The Medical City TMC Hospital of the Year Healthcare Asia Awards

Hospital of the Year & Marketing Initiative of the Year

The music tracks used in the campaign featured BPM (beats per minute) ranging from approximately 150 bpm to 100 bpm to 50 bpm, representing the actual BPM ranges depicting a fetus’ heartbeat during sonograms, an average person’s heartbeat at the high end of normal range or the recommended for CPR, and an average person’s heartbeat at rest.

This novel use of original music helped The Medical City engage its audiences with both commercial and medically accurate audio-visual content. It likewise provided TMC cardiovascular services its own brand through original music, for use in marketing, patient education, and service delivery not just for TMC Ortigas but for the rest of the enterprise hospitals.

TMC Clinic: Primary Care Provider of the Year

TMC Clinic operates over 50 ambulatory clinics in Metro Manila and in select provinces and offers a wide range of diagnostic and therapeutic procedures.

The Medical City TMC Hospital of the Year Healthcare Asia Awards

TMC Clinics Primary Care Provider of the Year

Even during the global pandemic, TMC Clinic continued to grow and  maintain a total of 52 conveniently located fully-operational clinics equipped with the most sophisticated air safety and purifying systems. That the clinics were positioned as non-covid facilities conveyed equal importance given to all health and medical care concerns.

Going beyond the basic requirement of organized primary care facilities, TMC Clinic made multi-specialty care even more accessible to patients, addressing the distinct health-seeking behavior of Filipinos in the community and corporate levels. Each clinic is strongly supported by selected specialists—Family Medicine and Internal Medicine–to deliver primary care coordination, and other specialists and subspecialists for coordinated care referrals and follow-up of patients.

Over the past two years, while working to further strengthen the organization, TMC Clinic had also worked to expand its specialized

medical care in the ambulatory care setting, including several services in select clinics. These services include Hemodialysis, Ambulatory Surgery (Minor cases), Rehabilitation Medicine and Physical Therapy, Endoscopy, Cardiac Rehab, Sleep Laboratory, Women’s Health, Mental Health, Bone and Joint Clinic, and Corporate Clinic, more popularly known as clinic management services in companies.

Because of the widespread challenges brought about by the global pandemic, TMC Clinic has ensured not just the safety of its clinics, but that expert primary medical care and attention remained possible and accessible.

TMC South Luzon Red Gala: One Step to End HIV/AIDS

Every year to commemorate World AIDS Day, TMC South Luzon conducts lectures and offers free HIV screenings to its employees and patients. In 2021, TMC South Luzon established the Center for Reproductive Health and STI Treatment (CREST) in its pursuit to turn the advocacy into a larger scale. CREST is a DOH-accredited facility where linkages, diagnosis, treatment, and continuum of care and support for people with HIV are provided. 

TMC South Luzon – ESG Program of the Year

To launch and promote the center and its advocacy, TMCSL held a fundraising event dubbed “Red Mask Gala: Runway for a Cause” on December 1, 2021 at The Monochrome Nuvali, Santa Rosa City, Laguna.

For its first year, the event featured 50 doctors, employees, and guests who walked the runway wearing their best outfits and the “red masks” that were custom made for the donors. The funds raised benefited two foundations – Project Ribbon’s Duyan: Cradling for Children with HIV and TMC South Luzon’s Young Adult Care Assistance Program (YACAP). 

In its second year, the theme of the event was Filipiniana and it was titled “Red Gala: Unmasked” to refer to the easing and lifting of some COVID-19 protocols.

TMCSL’s Chief Operating Officer Dr. Jose Enrico Juliano described the fund-raising activity as the hospital’s “small contribution” with artistic expression, while rekindling awareness and advancing progress on

HIV/AIDS prevention, treatment and care in the country. Santa Rosa City Mayor Arlene Arcillas once again lauded TMC SL for sustaining its advocacy which she said is complementing government efforts in preventing HIV/AIDS. Last year’s fashion event raised Php 100,000.00 this time for the Positive Action Foundation Philippines Incorporated (PAFPI), a non-government organization (NGO) that supports People Living with and Affected with HIV and AIDS. 

About The Medical City

The Medical City is the country’s largest healthcare network with its main facility located along Ortigas Avenue in the business district of Pasig City, Metro Manila, while the provincial hospitals are situated in Clark, Iloilo, Laguna, and Pangasinan. This is supplemented by a network of over 50 clinics in strategic locations scattered all over the Metro and in select provinces, a concrete proof of the hospital’s commitment to make high quality healthcare accessible to its growing customer base. For more information, visit www.themedicalcity.com.

ADVT.

TAGS: award, BrandRoom, hospital, The Medical City

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