2022 marks the year the franchising industry experienced a remarkable recovery from the pandemic. Businesses survived and thrived during the heightened restrictions by implementing strategic planning and out-of-the-box solutions.
Amid the lockdowns, the Philippines continued to be the seventh largest franchise market in the world, as mentioned in the Franchise Asia Philippines 2022. Franchising became a viable and optimal solution for business growth.
For one, the business, who is the franchisor, and its franchisees collaborated to ensure business continuity. Franchisees adapted to their respective community’s pandemic guidelines, allowing them to address the customer’s needs.
In addition, franchising their businesses out allowed for easier knowledge sharing, mentoring, and scalability between entrepreneur and franchisor.
Some franchisees were even provided with the know-how, equipment, and training that enabled business sustainability whatever the situation, thus making it easy to start the business no matter their location.
This process enabled businesses to achieve expansion regardless of the restrictions. That is how franchisors experienced continued growth and profitability during difficult times.
Exploring franchising in the VisMin areas
Because of franchising’s continued growth, the National Capital Region is not the only melting pot where creative businesses originate. Well-loved brands in the Visayas and Mindanao regions established strong loyalty in their localities as they represent the region’s culture.
VisMin businesses take pride in being part of the local delicacy, experience, and destination that tourists travel to experience. They are part of or may even be the tourist destination themselves.
VisMin brands are also masters in sea-based logistics. They know how to protect items from all elements while allowing them to ship large volumes at lower costs.
These homegrown brands can expand outside their region when given the opportunity. Through one of the leading franchise development and consulting organizations worldwide, Francorp PH, more VisMin businesses can take advantage of their strengths and explore nationwide growth and expansion through the world-renowned strategic planning and consultancy services that Francorp PH provides.
Francorp PH provides the following services for brands interested in franchising.
- Strategic Planning
- Legal Documentation
- Franchise Sales and Marketing Training
- Operations Manual Development
- Other services such as training and seminars
Francorp PH also offers brands a Franchisability Test to know if they are franchisable.
“The pandemic might have left a significant impact on businesses, but we must keep the faith. By assessing the situation and creating and accelerating programs geared toward the business’s franchisability, we can have more homegrown brands from Visayas and Mindanao loved by Filipinos across the whole country,” CEO and President of the Philippine Franchise Association Sam Christopher Lim shares.
The following brands continue to experience nationwide expansion through their partnership and guidance from Francorp PH.
1. Analou’s Meatshop
A Davao-based meat shop promising to deliver fresh, safe, and top-quality meats to the customer’s doorstep
2. Velox Energy
A Bukidnon-based retailer of high-quality petroleum products to neighborhood communities. The business provides economically accessible fuel for all.
3. RAD Tattoo
The first Davao-based tattoo studio franchise concept in the country. The brand aims to provide interested franchisees with the opportunity to serve anyone who wants to create a physical representation of their creative mind.
4. Freshko
A Davao-based fruit shake stall. Their products are made from straight-from-farm fruits.
5. Mang Gorio Bahay Kainan
A homegrown Cotabato-based restaurant that has been operating for more than 20 years. Serving Halal-certified lutong bahay dishes.
6. Ventian Steam Washing
A Cebu-based steam cleaning car wash service. This type of service allows the business to save on water.
7. Stone Depot
The first and only marble/granite brand ready for franchising. They give clients a quote right on the spot.
8. VV Security
A Cagayan de Oro-based security guard agency. It aims to generate jobs for security guards and help maintain the peace in the area.
9. A-Z Animal Wellness
A Cebu-based veterinary and grooming center. They have been providing quality medicine for pets since 2005.
10. St. Robert’s International Academy
An international school offering a special International Business program. It currently has branches in Iloilo and Thailand.
Francorp PH provides monthly seminars and meet and greets to help businesses get started with franchising. Last November, 24, 2022, Francorp PH held a learning and networking session for 15 clients. CEO Lim facilitated the learning session on five ways to increase store profitability.
Francorp PH Meet and Greet in Davao
The organization also holds a monthly “How to Franchise Your Business” seminar covering the advantages of franchising, how it works, evaluating a business’s franchisability, and more. The seminar held last November 25, 2022, garnered 112 participants from 70 businesses.
How to Franchise Your Business seminar
Attending the monthly seminar is a not-to-miss event for businesses interested in franchising. Visit https://www.francorp.com.ph/franchise-your-business to book a slot in the next one.
ADVT