How were the best employers chosen? | Inquirer Business

How were the best employers chosen?

The Philippine Daily Inquirer and Statista went through an extensive process to come up with The Philippines’ Best Employers for 2023

Statista

The Philippines’ Best Employers 2023 is the culmination of a vast and comprehensive research project that covered tens of thousands of evaluations, the opinions of thousands of employees and the scores for hundreds of companies.

Methodology

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Every company employing at least 250 people in the Philippines is considered eligible for the ranking. Statista pre-researched an initial list of over 2,000 eligible employers via industry lists, employer data bases and desk research. In addition, a registration form was published prior to the survey that allowed companies to register for the employee survey. To account for other potentially eligible employers which were not part of the initial list, the indication of one’s employer’s name was posed as an open-ended question.

Employers were grouped into one of the following 27 industries:

1: Aerospace & Defense
2: Agriculture
3: Automotive (Automotive and Suppliers)
4: Banking and Financial Services
5: Business Services & Supplies
6: Clothing, Shoes, Sports Equipment
7: Construction, Oil & Gas Operations, Mining and Chemicals
8: Drugs & Biotechnology
9: Economy, Politics & NGO
10: Education
11: Engineering, Manufacturing
12: Food, Soft Beverages, Alcohol & Tobacco
13: Government Services
14: Health Care Equipment & Services
15: Healthcare & Social
16: Insurance
17: IT, Internet, Software & Services
18: Media & Advertising
19: Packaged Goods
20: Professional Services
21: Restaurants
22: Retail and Wholesale
23: Semiconductors, Electronics, Electrical Engineering, Technology Hardware & Equipment
24: Telecommunications Services, Cable Supplier
25: Transportation and Logistics
26: Travel & Leisure
27: Utilities

Sampling Process

To facilitate evaluations about one’s own employer and other employers within one’s industry, Statista conducted the survey anonymously through online access panels. Online access panels are provided by professional survey companies and often used in consumer research to reach out to specific target groups. Participants register and are invited to take part in surveys for which they qualify according to their socio-demographic data. For the employer study, participants with diverse socio demographic backgrounds were invited by which a representative sample of employees working part- or full time for large companies in the Philippines could be generated.

In addition to the online access panels, eligible employees were also invited via Philippine Daily Inquirer's website to participate during the field phase (end of May to mid July 2022), and thousands were directed to complete the online survey from their platform. 

The final sample consisted of over 11,000 employees.

Basis for Evaluation

In total, more than 100,000 recommendations were evaluated. The evaluation was based on two distinct criteria:

Scoring

Based on the respondents' evaluations, employers received a total score. The total score was calculated based on the direct and indirect recommendations with a greater weight given to the direct recommendations (i.e. willingness of the participants to recommend their own employer). Finally, employers were ranked by their total score. Scores can theoretically reach a maximum of 10 and a minimum of 0. Companies' scores within the ranking lie between 9,37 and 7,86. The scores of the 300 awarded companies constitute the best 9% of eligible companies in the basic list.

Additional Information regarding work-related topics

For the purpose of further analyses and editorial input, respondents were asked an additional 25 questions about work-related topics. They could rate their own employer on various aspects of their job (from salary and work-life balance to potential for development), their work environment (colleagues and superiors, equipment) as well as the reputation of their employer (image, growth). The rate of agreement/disagreement regarding the statements was measured on a 5-point Likert scale.

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TAGS: best employers, BrandRoom, Statista
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