DTI: No price hike for noche buena products

The Department of Trade and Industry (DTI) said seven brands had promised not to increase the prices of their noche buena products with the holidays fast approaching.

“No price increase for several noche buena products,” Trade Secretary Ramon Lopez told reporters in a Viber message on Friday.

“Aside from CDO, Century and Virginia Foods meat products, other brands heeded our call to keep prices in view of the pandemic and hardships of many Filipinos,” he said.

“Brands such as Lady’s Choice, Clara Ole, UFC, Alaska confirmed to us that they won’t increase their prices for their noche buena products. Expecting more brands to join the move to keep prices stable,” he added. —Roy Stephen C. Canivel