Would you be willing to pay 50% more for your no-frills airline ticket?
Industry experts predict that to make up for the empty middle seat — a casualty of social distancing requirements in the age of COVID-19 — passengers flying low-cost carriers would need to pay 50% more than they do now to fill the revenue gap.
That’s according to a blog post from OAG, a British global travel data provider.
After low-cost carrier EasyJet projected the possibility of leaving the middle seat empty in the era of post-coronavirus travel, OAG crunched the numbers and found that every passenger would need to pony up 52% more than current plane tickets for no-frills airlines.
To come up with that figure, experts identified the average yield per passenger on five of the largest low-cost airlines in the world and calculated the requirement to retain the same levels of revenue.
But that kind of price mark-up defeats the whole business model of the low-cost airline, which offers lower airfares by squeezing in as many seats as possible into a cabin.
Article continues after this advertisementTo adhere to social distancing rules, airlines like JetBlue, United, Alaska and American Airlines have also limited the number of seats for sale or temporarily blocked off the middle seat. RGA
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