In Canlubang, Laguna, this upscale developer has started on the Rockwell South at Carmelray, its first high-end subdivision development and biggest move to date.
Taking on the peri-urban challenge, Rockwell Land entered a joint venture with the Yulo family’s Carmelray Property Holdings Inc. and San Ramon Holdings Inc. to begin its newest development on a 63-hectare expanse of land.
Suburban vibe
With this Laguna property, the company seeks to translate the renowned “Rockwell promise” of unparalleled premium living from vertical projects to a horizontal development—this means opulent homes amid signature open spaces, breathtaking landscapes and topnotch amenities.
Rockwell South at Carmelray will offer residential lots ranging from 650 to 1,000 sqm each, selling at P30,000 to P40,000 per sqm, or P19.5 million for the entry-level price.
An initial 252 lots are offered to buyers this year, all connected by an attempt to capture a more laidback concept of home: an experience of belonging above and beyond the house walls. For this Laguna address, home is also about appreciating nature’s own design and a strong sense of community.
Despite the progress it has achieved over the past years, Laguna still boasts of fresh air and lush greenery, a feature the project will maintain so residents can relax and rejuvenate in a provincial setting. Helping one to appreciate the scenery better are wide and open roads and streets lined with lush trees.
All these will be offered with the guarantee of uncompromised security. An RFID system guards the entry gates, while CCTV cameras ensure safety within the neighborhood.
Accessibility
Despite offering a distinct experience to dwellers, Rockwell South at Carmelray does not cut residents off from the rest of the world. South Luzon Expressway and the soon-to-open Cavite-Laguna Expressway make it accessible. Academic institutions are within the immediate vicinity and so are artisanal boutiques and specialty stores, hospitals and clinics and churches.
Reputable experts made sure Rockwell Land’s offerings would be topnotch. Masterplanning was undertaken by EGD Lopez and Partners, site engineering by AMH Philippines Inc., and traffic study by SMDI Consultants Inc.
All amenities went through the careful scrutiny of PRSP Architects, Sy^2 + Associates Inc. and MEP Philippines. Erfe and Associates took over interior design while Christine Sicangco Lighting Design Inc. took care of lighting design. Dr. Andy Tan also lent his feng shui expertise.
Premium option
Loyal patrons and repeat buyers are already buying into the distinct lifestyle Rockwell Land now offers in one of the fastest emerging residential and business districts outside the metro.