Electrified cars taking bigger market share

/ 05:13 PM August 10, 2019

THE HYBRID Synergy Battery is beside the 1.5-liter engine. INQUIREr file photo / AIDA SEVILLA MENDOZA

JAPAN–Domestic sales of new electrified vehicles, such as hybrids and electric models, accounted for more than 40 percent of overall sales of new cars for the first time in the first half of 2019, due mainly to their high fuel efficiency, according to the Japan Automobile Dealers Association.

For electrified vehicles, more than 90 percent of the sales were hybrid cars. Meanwhile, sales of electric cars, which are expected to spread rapidly the world over, were less than 2 percent.


According to statistics compiled by the association, sales of regular size cars including compact cars from January through June totaled 1.49 million, down 0.4 percent from the same period last year. Among them, sales of electrified vehicles increased 5.7 percent to 620,000 units.

Sales of hybrid vehicles powered by gasoline engines, electric motors and other means increased 7.3 percent to 600,000 units.


With automakers focusing on the development of such electrified vehicles, in December Toyota Motor Corp. partially remodeled its Prius hybrid, and Honda Motor Co. fully remodeled its Insight hybrid.

Meanwhile, sales of electric vehicles declined 26.6 percent to 10,000 from a year earlier.

Sales of electric vehicles declined as the excitement from the launches of new cars wore off when their adoption by buyers came full circle. In addition, consumers were frustrated by the high prices of electric cars and a shortage of recharging facilities.

Sales of plug-in hybrid vehicles, which combine a gasoline engine with an electric motor, declined 28.9 percent, to 8,200 units, while sales of emission-free fuel-cell vehicles — known as “ultimate eco-cars” — totaled 390 units.

According to research firm Fuji Keizai Co., global electric car sales are expected to grow to 11.25 million units in 2035, about 15 times the number in 2017, while sales of hybrids are expected to be 4.2 million units.

Although hybrid vehicle sales are expected to remain strong domestically for the time being, Japanese automakers are rushing to develop electric sport-utility vehicles, given that SUVs are popular overseas. /jpv

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