Preserving historic walled city via technology

Preserving historic walled city via technology

LG Philippines unveiled its newest line of state-of-the-art OLED TVs at Museo de Intramuros.

Its walls have been a silent witness of our country’s storied past. Its cobblestone streets once bore the footprints of both our heroes and oppressors.  Its fortifications have even been declared National Cultural Treasures.

From students going on field trips to foreigners or balikbayans wanting a dose of old-world Manila’s culture and history, Intramuros is always a top-of-mind destination. Even to those who have been long-time residents of the metro, the “Walled City” has never lost its charm.

Intramuros is home to two of Manila’s grandest churches, Manila Cathedral and San Agustin Church, which also happens to be a Unesco World Heritage Site. A number of museums can also be found here—Fort Santiago, Bahay Tsinoy, Casa Manila, San Agustin Museum and Baluarte de San Diego. The National Museum is likewise just a stone’s throw away.

“Sakramento: The Centrality of the Main Altar”

Interesting finds at the museum

A new addition to Intramuros’ treasury of culture and history is Museo de Intramuros, located at the reconstructed San Ignacio Church and Convent.  The three-storey museum houses a wide collection of ecclesiastical art, furniture, images and artifacts, among others.

History was made yet again as the Intramuros Administration (IA), the government agency tasked for the orderly restoration, management, development and promotion of Intramuros, celebrated its 40th anniversary in the recently opened Museo de Intramuros.

To celebrate the momentous occasion together with IA, LG Philippines unveiled its newest line of state-of-the-art OLED TVs at the museum, putting side by side our rich and colorful history together with tomorrow’s technology. LG PH managing director Inkwun Heo led the festivities as he formally handed over six units of the LG TVs to Museo de Intramuros.

(From left) cinematographer Pong Ignacio and director JP Habac, IA administrator Atty. Guiller Asido, LGEPH managing director Inkwun Heo, LG brand ambassador James Deakin, and LGEPH vice president for home electronics Tony An

A meticulously carved statue of San Mateo Evangelista

“This 2019 marks the 70th anniversary of diplomatic ties between the Philippines and the Republic of Korea,” said Heo. “Throughout the seven decades of friendship between the two nations, we’ve been championing the importance of culture. We at LG Philippines remain committed in doing our part to preserve and showcase Philippine history. We hope that through the integration of our industry leading OLED TV technology with riveting historically significant content, we are able to communicate to audiences, both old and new, the importance of Intramuros and Philippine history as a whole.”

Present during the event was IA administrator Guiller Asido, who looked forward to the educational possibilities of the TV donations. Referring to the event’s official hashtag #TheTVThatUnderstandsYou, Asido said, “I would like to rephrase our hashtag, this is not just the TV that understands you—it is the TV that understands the history and culture of the Filipino people.”

A special AVP by TBA Studios, the creative geniuses behind “Heneral Luna” and “Goyo,” was also launched during the program. Directed by JP Habac with cinematography by Pong Ignacio, the video was commissioned by LG to showcase the captivating charm of the Walled City of Manila through LG’s crystal-clear OLED displays.

An “urna” showing Adam and Eve

Ecclesiastical artifacts —PHOTOS BY DIN M. VILLAFUERTE

LG’s newest line of TVs is powered by never before seen cutting-edge technology. With Deep Learning technology now embedded in their new a9 Gen2 and a7 Gen2 processors, the TV, through intuitive recognition, can understand how to optimize and enhance the picture and sound for any content.

And it doesn’t stop at picture quality.  LG’s AI will now enable you to talk to your TV.

When you press the microphone button on your remote, LG’s ThinQ AI listens to your commands and executes them, even those based on an earlier “conversation.” From simple TV controls you can now create follow-up questions based on your initial command and the ThinQ AI will still carry-on the conversation. You can even ask your TV about the weather condition in any part of the world.

With the release of LG’s flagship OLED TV, the company’s vision of a truly interconnected smart home takes a step forward. Powered by the ThinQ Artificial Intelligence technology, LG’s innovations work together in sync and in perfect harmony, adapting to one’s needs every step of the way.

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