Digital amplifies Customer Experience (CX)

05:41 PM July 04, 2018

Marketers place their customers at the heart of all their business processes as key to good customer
relationship and management.


The challenge for marketers is that customers are fiercely demanding now more than ever. Thus, Customer Experience (CX) is now the differentiating factor in today’s market competition, notwithstanding, retaining customers, enhancing customer satisfaction, reducing churn rates and boosting revenue.

Digital is changing the business landscape – the way to know and understand customer behavior becomes predominant as data and technology enable positive customer engagement.


Understand how digital amplifies Customer Experience (CX) in the 12th Digital Marketing in a Blink Seminar 2018 on August 9 – 10, 2018 at AIM Conference Center, Makati City, PH. The aim of the seminar is focused on the latest trends and updates in digital marketing. It will discuss how data and technology enable positive customer engagement and experience.

Learn More: https://www.fmi.com.ph/events/digital-marketing-in-a-blink-seminar-2018-august/

Building brands is much easier now, but at the same time, it also tricky. Hence, there is a need to study changing market shifts and dynamics of platforms used in customer engagement.

The Blink Seminar 2018 will give information and ideas on how marketers can use data to build and create effective Customer Experience (CX) programs wherein mobile-first strategies are top in-mind to disrupt traditional customer relationship management programs; understanding how micro-moment affects consumer marketing; and, where seamless User Experience (UX) drives remarkable CX.

Experts will share their knowledge and techniques as they unfold the various strategies and trends in digital marketing.

The seminar will also discuss omni-channel approach in analytics, how chatbots improves CX, using dynamic and powerful video/web content to escalate customer engagement; how social media is used for lead generation; establishing customer relationship through email marketing; integrate SEO and content marketing; using virtual and augmented reality (AR/VR) in customer engagement and many more updates from leading experts!


Improve Customer Experience (CX) through digital marketing strategies and technologies!

Don’t miss the latest trends and updates in the 12th Digital Marketing in a BLINK Seminar 2018.

Attend the 12th Digital Marketing in a Blink Seminar 2018 on August 9 – 10, 2018 at the AIM Conference Center, Makati City, PH.

The program is organized by Fiera de Manila, Inc.

For inquiries, call: +632 – 8960639, 8960637, email: [email protected], visit website: https://www.fmi.com.ph


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TAGS: Customer experience, Digital Marketing, digital marketing strategies
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