Friday, October 19, 2018
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Globe MyBusiness, Globe Labs host free “Integrate” forum on new and emerging digital technologies

09:36 AM October 13, 2017

With the continuous need for IT managers, key decision makers, and system integrators in the Philippines to learn more about the ever-evolving digital landscape, Globe Telecom will host a free forum to equip participants with knowledge and tools that will allow them to take advantage of new and emerging digital technologies and apply them to everyday business transactions.

Dubbed as “Integrate”, the special event will be held on Oct 12, 2-7pm at Ibiza Beach Club in Bonifacio Global City. It is led by two business units of Globe – Globe MyBusiness, which caters to the needs of Filipino entrepreneurs; and Globe Labs, which provides both businesses and developers with telco-powered APIs and digital solutions.

“It is the mandate of Globe myBusiness and Globe Labs to provide cutting edge solutions that will allow businesses to be at the forefront of innovation. This event not only encourages knowledge-sharing about the latest trends and developments in technology which can be used by various industries but will also introduce telco-powered application program interfaces (APIs),” said Derrick Heng, Senior Advisor for Globe myBusiness.

Globe Labs telco-powered APIs, for instance, can provide automated SMS, voice, sponsored access and rewards capabilities, among others. APIs help drive business growth by increasing customer reach, improving customer engagement and streamlining operations, all done at scale.


To make it easier for the participants to understand how APIs can work for them, “Integrate” will feature several industry-focused booths to showcase a range of APIs via different real-time demo experiences such as billing reminder through call or text, instant hotel confirmation bookings, location tracking of items being shipped, customer feedback via SMS, and flash sale reminders from retail companies, among others.

The event will also feature discussions by industry experts to provide added value to the attendees. Speakers include: Scott Brown, Global Sales Head, Amazon Connect, Amazon Web Services; and Glenn Estrella, Vice President, Globe Digital Ventures.


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