Eton Properties breaks ground on new Makati project

Lucio-Tan led Eton Properties Philippines, Inc. (EPPI) broke ground on its one-hectare mixed use project in West Makati, Eton WestEnd Square.

Shown in photo are (from left): Arch. Sam Santos of Arknet; Abelardo “Jojo” Tolentino, AIDEA Chief Executive Officer; Josefino Lucas, Eton Properties Deputy Chief Operating Officer; Joseph Chua, Chief Operating Officer; Wilfredo Pineda, Chief Finance Officer; Karlu T. Say, Group Head; Marie Angeli Samala, First Vice President for Property Management Group and Purchasing; Engr. Cecille Torres of BK Asia; Julie May Abalos, Officer-In-Charge for Business Development; and Carlos B. Carlos, Vice President for Technical Services.

Shown in photo are (from left): Arch. Sam Santos of Arknet; Abelardo “Jojo” Tolentino, AIDEA Chief Executive Officer; Josefino Lucas, Eton Properties Deputy Chief Operating Officer; Joseph Chua, Chief Operating Officer; Wilfredo Pineda, Chief Finance Officer; Karlu T. Say, Group Head; Marie Angeli Samala, First Vice President for Property Management Group and Purchasing; Engr. Cecille Torres of BK Asia; Julie May Abalos, Officer-In-Charge for Business Development; and Carlos B. Carlos, Vice President for Technical Services.

Located at the corner of Malugay and Yakal streets in Makati, the development will be comprised of eWestPod, a BPO building; eWestMall, a boutique mall; and Blakes Tower, a high-rise residential condominium that will join the already existing Belton Place. Taking inspiration from London’s West End, the development will feature a unique blend of boutique shops, artisanal and casual dining restaurants, offices catering to the outsourcing trade and residential spaces.

Blakes Tower will be a 46-storey residential condominium that will offer amenities that complement and enhance city living. An English garden, a hallway for contemporary art, a fitness gym, jogging trails, swimming pools, a film & music room, a recreational room, an events hall, and a kid’s playroom, among many others, will be in place. Blakes Tower is themed and consciously designed to evoke apartments that one sees in London’s flats, mews and boutique hotels.

eWestPod will be made up of four floors intended for office spaces and BPO companies. eWestMall will have two levels of retail spaces to serve the community of residents, office workers, professionals, students, and healthcare workers in the bustling neighborhood of West Makati.

“Eton WestEnd Square is a fitting reference to a location west of the traditional Makati CBD that is now undergoing gentrification driven by the growth of the business district and the demand for living spaces that’s a short walk away from workplaces,” said Josefino C. Lucas, Deputy Chief Operating Officer of Eton Properties. “The project is envisioned to be a living ecosystem of its own, a lifestyle that can be embraced and enjoyed, curated yet attainable by all.”

The commencement of the construction of Eton WestEnd Square ushers in an exciting period for Eton Properties as the company begins to expand its footprint in more locations across the country.

Shown in photo are (from left): Arch. Sam Santos of Arknet; Abelardo “Jojo” Tolentino, AIDEA Chief Executive Officer; Josefino Lucas, Eton Properties Deputy Chief Operating Officer; Joseph Chua, Chief Operating Officer; Wilfredo Pineda, Chief Finance Officer; Karlu T. Say, Group Head; Marie Angeli Samala, First Vice President for Property Management Group and Purchasing; Engr. Cecille Torres of BK Asia; Julie May Abalos, Officer-In-Charge for Business Development; and Carlos B. Carlos, Vice President for Technical Services.

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