Tattoos, martial arts and poker? Casinos wooing millennials
BOSTON— Casinos are bringing in tattoo studios, mixed martial arts competitions and other offbeat attractions in an effort to draw millennials.
In New England, where a regional casino war is afoot, Connecticut’s Foxwoods is remaking one of its gambling floors as a hip, fun scene in the sprawling casino complex.
In Rhode Island, Twin River Casino has removed hundreds of slot machines to make way for poker and other table games, as well as mixed martial arts favored by younger clients.
In western Massachusetts, where MGM is developing a $950 million casino, layout and design details are being carefully considered with millennials in mind.
Casinos in states like Pennsylvania and Maryland are testing out new electronic versions of blackjack and other table games that feature live dealers.
They’re also launching free websites where players can bet virtual credits on slot machine and table games.
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