As Rockwell and Robinsons go vertical, Filinvest goes horizontal
THE GROVE by Rockwell
(Third in a series)
Inquirer Property has been running a series featuring the newest projects of the Philippines’ key developers this year. This week, Filinvest Land, Rockwell Land and Robinsons Land reveal their defining developments.
Update of The Grove
Valerie Soliven, Rockwell Land SVP for sales and marketing, disclosed an update to The Grove by Rockwell in Ortigas: “We will be unveiling the retail center at The Grove, which will offer a lineup of dining, service and retail establishments that will complement and sustain the lifestyle of the existing Rockwell community there.”
Soliven said that this year, Towers C and D will also be turned over to its unit owners, adding to the already thriving neighborhood at The Grove. Its amenity deck will be available for residents’ use this year, completing the lineup of amenities residents are already enjoying. The deck will include a swimming pool, gazebos, barbecue pits and a spacious lawn for various activities.
PH’s first ‘designer residences’
ROBINSONS Land’s Signa Designer Residences
Robinsons Land Corp. (RLC) will open the first tower of Signa Designer Residences in Salcedo Village, Makati. It is touted as the country’s first “designer residences, combining architecture, interior and furniture design at the very onset to create a beautiful single entity showcasing the Filipino creativity—from the design of the building to its color palette and stylish finishes.”
This Robinsons Luxuria project integrates the philosophies of three of the most notable Filipino names in international design: furniture designer Kenneth Cobonpue, architect Royal Pineda and interior designer Budji Layug. Signa Designer Residences is a joint venture of RLC, the country’s Best Managed Company (as adjudged by EuroMoney in 2013 and 2014), and Security Land Corp.
RLC, which dominates the business landscape of Ortigas Center, also introduces a new choice destination in the CBD with the expected completion of the first phase of The Sapphire Bloc, a development branded via Robinsons Residences.
The Sapphire Bloc consists of a four-tower residential complex featuring a distinctive Art Deco architecture, spelling sophistication and convenience in its well-engineered one- and two-bedroom configurations.
Complementing the residential component would be a retail complex occupying the entire ground floor divided into two phases. The first will house a selection of gourmet food joints, coffee shops, bars and lounges, as well as both fine- and casual-dining restaurants. The next phase will consist of more food choices, plus specialty shops and services targeted to meet daily living needs.
Continuing the legacy
Filinvest Land Inc (FLI), the real estate arm of the Gotianun Group, in a statement revealed its plans to increase its residential offerings in 2015 to continue its legacy of housing developments in the country.
FILINVEST’s The Beaufort at Taguig
With an estimated land bank of over 2,400 hectares, Filinvest has announced that it would ramp up project offerings for its real estate portfolio with new project launches in Taguig, Pasig, Valenzuela, Parañaque, Cavite, Binondo, Manila, Mactan, Cebu, Dumaguete and Iloilo.
“Filinvest is one of the country’s largest nationwide developers in the affordable and middle-income market segments. We have a sustained focus on our core affordable market in 2015. The nationwide housing backlog would still drive the housing demand for our middle income and affordable brands,” notes FLI president and CEO Josephine Gotianun Yap.
The company addresses these markets through the continued rollout of its Futura brand of affordable homes and the Oasis and Spatial MRBs (medium-rise buildings) in the urban centers. “By focusing on MRBs and traditional housing, Filinvest continues to develop projects with construction cycles of less than a year to meet the immediate needs of our end-user market,” Yap added.
“Seventy percent of our income is derived from our development projects, with 30 percent coming from our rental or recurring income projects. Filinvest’s housing is still the bread-and-butter of our company’s nationwide portfolio. We are particularly proud of our Oasis and Spatial products which provide family units in urban centers in the affordable P2- to P3-million range. With over 60 percent of the land allocated for green spaces, amenities and open areas, we keep our MRB projects low density to ensure you have a sustainable and happy environment to raise your family,” Yap explained.
The company expanded its geographic reach by launching more housing and MRB projects in more regional centers. In 2015, the company has planned further expansions in Northern Luzon. Filinvest can now be found in over 40 key areas nationwide.
“FLI has one of the largest land banks among the listed property companies. We have enough land to sustain projects for over 10 years,” Yap said.
