Mapping the Future

MAP conference on business models of the future

/ 11:07 PM September 04, 2011

The Management Association of the Philippines will hold its 9th MAP International CEO Conference on September 13 at the Makati Shangri-La.

MAP Conference committee chair Donald Lim announced that this year’s theme “Fast, Flat and Free: Leading in the new convergent world will feature lessons to be learned—from experiences, from relationships—and insights that many classrooms will fail to capture because reality is the crucible that will ultimately shape the character of the organization.”


MAP Conference committee vice chair JP Orbeta added that the event “is about enduring companies continuing time-tested practices made stronger by the challenges they faced. It is also about the creativity and imagination that made new companies sail unexplored seas, triumphed and found new management treasures along the way. Today they thrive, and MAP provides an opportunity for business leaders (and aspiring ones) to relive and share the journey.”

The Opening Keynote Address on “The Multiplier Effect: Why Businesses Are On-Board the Social Network Bandwagon” will be delivered by Peter Pezaris (Florida, USA), founder and CEO of Multiply Inc.


The second session will delve on the topic “Transformational Leadership through Analytics” with Aubrey Joachim (Australia), global president 2009/2010 of the Chartered Institute of Management Accountants (CIMA), as speaker.

“The Dawn of the Social Business: Working Smarter in a Socially Intelligent World” will be the topic for the third session. Sandy Carter (New York, USA), vice president for Social Business and Collaboration Solutions, Sales & Evangelism of IBM Corp., will be the speaker.

The fourth session will be on “Organizational Culture of the Future: No Red Tape, Only Red Carpet Treatment” with Lilia B. de Lima (Philippines), director-general of the Philippine Economic Zone Authority (PEZA), as speaker.

Simon Treacy (Singapore), group CEO of MGPA, trustee of Urban Land Institute (ULI), and chair of ULI South Asia, will be the speaker for the fifth session. His topic will be “The Next Business Model for Real Estate Development.”

The sixth session will be on “The Media Evolution: Connecting to a Global Community.” The speakers will be Felipe L. Gozon (Philippines), chair and CEO of GMA Network Inc., and Alexandra Prieto-Romualdez (Philippines), president and CEO of Philippine Daily Inquirer Inc.

Simon Davies (Singapore), vice president enterprise sales for Asean and Greater China of Salesforce.com, will be the closing keynote speaker. He will talk about “New Foundation for Unleashing Business Transformation.”

The International CEO Conference is the biggest annual event of the Management Association of the Philippines. MAP normally expects over 500 participants who are past, present and future industry leaders in this gathering where insights, experiences and trends are shared by global thought-leaders.


MAP’s membership in the Asian Association of Management Organizations (AAMO) also enabled MAP to welcome delegates from India, Hong Kong, Malaysia, Singapore, Australia, Japan, Macau, Sri Lanka and Qatar who attended MAP’s past conferences.

The Wall Street Journal Asia is the international media partner of the conference, while ANC is the broadcast media partner.

The Platinum Sponsors are First Philippine Holdings Corp., Franklin Covey, IBM and the Philippine Daily Inquirer. The Gold Sponsors include A2A Management Services Corp., Ayala Corp., Chartered Institute of Management Accountants (CIMA), IP-Converge, SAP Philippines and SM Investments Corp.

Silver Sponsors are Etihad Airways, Lenovo, Makati Shangri-La, Palafox Associates, PHINMA, SGV Foundation, The Brain Computer and the Yuchengco Group.

For reservations or inquiries, visit the <www.mapceoconference.ph> website or contact MAP via telephone (751-1149 to 52) or e-mail [email protected] or [email protected]

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