Mitsubishi’s Mirage makes driving in the Philippines more fun | Inquirer Business

Mitsubishi’s Mirage makes driving in the Philippines more fun

/ 02:55 PM March 26, 2013

THE blockbuster Mirage launch at the SMX featured Mitsubishi Motors Corp. president Osamu Masuko and top officials of Mitsubishi Motors Philippines Corp.

Mitsubishi Motors Philippines Corporation is adding more fun and excitement to its vehicle lineup as it introduces the all-new Mirage.

The all-new Mirage is a global car developed on the concepts of high fuel efficiency, affordability and compactness. Produced in Mitsubishi Motors Thailand, this global car features excellent fuel economy, very environment friendly with very low carbon emission, optimized equipment for exceptional value and most of all it is fun and easy to drive.

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The all-new Mirage is available in GLX and GLS variants with both 5-speed manual transmission and Continuously Variable transmissions to choose from.

FEATURED STORIES

Main Features
High fuel efficiency 
The all-new Mitsubishi Mirage is powered by a new highly efficient 3-cylinder 1,200cc engine with the exclusive Mitsubishi Innovative Valve timing Electronic Control system (MIVEC) technology that adjusts the timing of the intake camshaft for optimal performance across the rev range. The all-new Mirage is able to achieve a fuel efficiency rating of up to 21 km/l. The Mirage is the most fuel efficient “eco-car” in Thailand, exceeding the requirements for Thai government “eco-car” classification.

Value for money 
Exceptional value and uncompromising safety is what you can expect on the all new Mirage as it features standard dual-SRS airbags, Electronic Time and Alarm Control System and Multi-Information display are standard for all variants. Meantime the high end GLS variants are supplemented with Anti-Lock Braking (ABS) system with Electronic Brake Distribution which prevents the wheels from locking in emergency stops, giving greater control even on tougher driving conditions. In addition, the Start/Stop push button and Keyless Operation System which allows the driver to lock and unlock the doors by simply pressing a button on the side of the door handle, a touch-screen Multimedia Entertainment system, fully automatic climate control, and 15-inch alloy wheels on the high end GLS variants are just some of the features which add to Mirage’s fun factor.

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Compactness 
The all-new Mirage also features high-efficiency packaging which keeps the engine compartment as compact as possible to optimize occupant space. Thus, it provides generous interior space to seat five adults comfortably. The all-new Mirage has class leading legroom of 1,651 mm. Luggage space is at 235 liters at the rear with seats up and double that size when the 60:40 split rear seats are folded flat. Body dimensions of 3710mm x 1665 x 1500 (LxWxH) make it highly maneuverable while providing generous interior space and sufficient luggage space for everyday use. The Mirage has a turning radius of 4.4 meters for the GLX variants and 4.6 meter for the GLS meters, one of the smallest among its class.

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Product Description
Exterior design 
With its compact body, the all-new Mirage provides a fun and attractive exterior styling perfect for both genders across all ages. MMC has adopted a front visual identity which provides a clean, dignified and friendly impression. The sides are expressively designed complementing the gentle yet sporty styling of the headlamp and the sculpted hood. The all-new Mirage boasts a highly aerodynamic body style radiating more character.

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Eight cool body colors are available for the GLS variants: Lemonade Yellow Metallic, Pop Green Mica, Medium Blue Mica, Majestic Red, Savanna White, Cool Silver Metallic, Gemstone Grey and Pyrenese Black for the GLX variants: Majestic Red, Savanna White, Cool Silver Metallic, Gemstone Grey and Pyrenese Black are available.

Interior
The sporty yet subtle look is complemented by the all-new Mirage’s black-themed interior. The dashboard provides a clean styling for excellent forward visibility. All the controls, dials of the auto-climate system, and buttons have been simplified and well located offering an uncluttered personal space.

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Exclusive to the GLS variant is a three-spoke leather-wrapped steering wheel with silver accent for a premium and classy feel. The steering wheel can be tilt adjusted according to driver’s preferences for better driving and control. Meanwhile, the GLX variants get a three-spoke urethane steering wheel for a more sporty appeal. The interior is well-designed to maximize and ensure driving ergonomics and increased visibility.

Performance
Behind this global car is a lightweight and compact 1.2 liter 3 In-Line DOHC MIVEC Gasoline (3A92) engine. This new fuel efficient engine is capable of achieving a maximum output of 78 PS at 6,000 rpm and 100 N-m at 4,000 rpm of torque. Engineered with driving efficiency in mind, this 1.2 liter engine excellently balances both performance and fuel economy thanks to the MIVEC or Mitsubishi Innovative Valve timing Electronic Control technology. This continuously variable valve timing system electronically controls and regulates the intake camshafts of the engine giving more power at lower revs and better fuel efficiency at higher revs.

Suggested introductory retail price of the all-new Mirage starts at P498,000 for the GLX MT, P548,000 for the GLX CVT, while the GLS MT and CVT are available for P588,000 and P638,000 respectively.

Mitsubishi Motors’ dedication of providing quality vehicles with world-class performance has been its commitment to its customers. With the Mitsubishi badge synonymous to excellence, MMPC is confident that every Mirage that you will see on the road has the highest levels of quality and workmanship. Customers of the all-new Mirage are given the peace of mind and the assurance of a worry free ownership with the extended warranty period of 5-years or 100,000 kms whichever comes first.

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Visit your nearest Mitsubishi Motors showroom or check out www.newmirage.ph for more details.

TAGS: Business, Mirage, Mitsubishi Motors Philippines, Motoring

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