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Shopper experience research for store marketing

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QUESTION: Your MRx column last Oct. 17 had right above it an interesting article by Mr. Josiah Go on Store Marketing. The article heralded store marketing as “the next wave of marketing.” But is there something really new in store marketing?

Posted: October 24th, 2014 in Columnists,Inquirer Columns,Inquirer Features | Read More »

Trouble in shoppers’ paradise

This photo taken on Oct. 4, 2014, shows a vendor sitting at a stall selling dresses, umbrellas and bags, near a pro-democracy protest site in the Mong Kok district of Hong Kong. From bargain fakes and cheap tech to high-end designer wear Hong Kong is a shopper's paradise--but retailers have taken a huge hit from weeklong mass protests that have brought the city to a standstill.  AFP PHOTO/ALEX OGLE

From bargain fakes and cheap technology to high-end designer wear, Hong Kong is a shopper’s paradise—but retailers have taken a huge hit from weeklong mass protests that have brought the city to a standstill.

Posted: October 6th, 2014 in Latest Business Stories | Read More »

Local consumers prefer ‘brick and mortar’ grocery experience

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The Department of Trade and Industry has stepped up its monitoring efforts amid speculations that prices of basic necessities and prime commodities have spiked as a result of the continued congestion at the port of Manila. INQUIRER FILE PHOTO

Local consumers prefer the traditional “brick and mortar” experience when it comes to shopping for grocery items, despite the growing trend of online shopping, research firm Nielsen revealed.

Posted: September 2nd, 2014 in Headlines,Latest Business Stories | Read More »

Cheers to young millionaire from CLN

Celine Marketing Group celebrated its 35th year by rejuvenating its brand via a stylized name, a hip new logo and a fresh new store concept.

Posted: June 7th, 2014 in Editor's Pick,Headlines | Read More »

Protests, frenzy in US holiday shopping marathon

Wal-Mart protester Karl Hilgert, dressed as Santa Claus, is read his rights by Ontario police department Sgt. Pat Birkett, center, before being arrested for failure to disperse after sitting down with nine other protesters in the middle of an intersection on Friday, Nov. 29, 2013, in Ontario, Calif. A labor group and supporters used the Black Friday shopping period for a demonstration over wages and working conditions at Wal-Mart. The San Bernardino Sun reports that more than 100 demonstrators gathered near the Wal-Mart in Ontario at 6 a.m. (AP Photo/The Inland Valley Daily Bulletin, Will Lester)

The busiest shopping day of the year in the US drew frenzied crowds, worker protests and a little violence Thursday as the holiday rush toward Christmas began.

Posted: November 30th, 2013 in Latest Business Stories | Read More »

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