Quantcast
Home » marketing campaign You are browsing entries tagged with “marketing campaign”

Volvo jumpstarts 2013 marketing campaign

By
WELCOMING the new North Edsa dealership are, from left, Volvo Cars Asia Pacific (VCAP) regional business manager Ai Phing Teh; Volvo North Edsa vice chair and CFO William Tan; Volvo North Edsa chair and CEO Vincent Licup; VCAP president Carl Goran Larsson; Viking Cars Inc. first EVP Roselyn M. Dimalanta; VCAP CFO Roslin Oi and Viking Cars sales services  AVP Froilan M. Valencia.

Since Volvo Car was purchased by China’s Geely Holdings Group from Ford Motor Co. in 2010, it will soon be China-centered, right? Wrong. On the contrary, Volvo will continue operating as a strong, independent carmaker with a multibillion-dollar program ongoing in its plants in Sweden and Ghent, Belgium, to develop a new Scalable Product Architecture (SPA) and Volvo Engine Architecture (VEA) that will cover most of Volvo’s next-generation cars.

Posted: February 5th, 2013 in Columnists,Featured Columns,Featured Gallery,Headlines,Inquirer Columns,Inquirer Features,Motoring,Photos & Videos | Read More »

Advertisement

News

  • Binays face plunder case for PH’s priciest parking building at P1.56B
  • Why didn’t gov’t see the disappeared?
  • P800M DAP funds used to fix Palace, tourism, etc.
  • Mabini still sounds painfully familiar
  • In the Know: ‘Save Makati’ is ‘city’s chief conscience’
  • Sports

  • ‘We’ll welcome So if he returns’
  • ‘Juico takes over Patafa Friday’
  • Manny Pangilinan assures refund for Last Home Stand, apologizes to fans
  • Fans asking for refund after organizers of Last Home Stand cancel game
  • Blake Griffin, Paul George back out from Last Home Stand
  • Lifestyle

  • ‘All the attention is on me–but then, so are the expectations’
  • Cobonpue brings nature’s splendor to Japanese dining
  • Have a ball with this memo holder
  • Popular home brand opens first branch in Southeast Asia at BGC
  • Essentials for your emergency food kit
  • Entertainment

  • Pushy parent showers insiders with gifts to boost child’s career
  • Oscar winner in Italian fest
  • Filipino indie wins in Madrid
  • Alfred Vargas a happy man
  • Jinggoy Estrada misses kids, but won’t comment on their fight vs Mo Twister
  • Business

  • NFA eyes additional imports of 400,000 MT
  • PSEi closes lower
  • Moody’s lowers 2014 growth forecast for PH
  • SMC boosts flour mills
  • Biz Buzz: Borjer’ is back
  • Technology

  • Britain’s Prince Harry voices hatred of Twitter
  • Tips for effective e-mail marketing
  • NDRRMC, Smart collaborate for disaster preparedness app
  • Amazon rolls out ‘Netflix-for-books’ style service
  • Amazon launches Kindle Unlimited service
  • Opinion

  • Editorial cartoon, July 23, 2014
  • When OFWs come home
  • Calling on the rabble
  • Storytelling
  • The good and bad news of the power problem
  • Global Nation

  • UK cannabis seed trader fights deportation
  • Filipino tourists advised not to go on a pilgrimage in Israel
  • Vietnam says extreme weather linked to typhoon kills 27
  • US military promises to fix Zamboanga City airport runway
  • Other countries where Crisis Alert Levels are up
  • Marketplace
    Advertisement