Quantcast
Home » marketing campaign You are browsing entries tagged with “marketing campaign”

Volvo jumpstarts 2013 marketing campaign

By
WELCOMING the new North Edsa dealership are, from left, Volvo Cars Asia Pacific (VCAP) regional business manager Ai Phing Teh; Volvo North Edsa vice chair and CFO William Tan; Volvo North Edsa chair and CEO Vincent Licup; VCAP president Carl Goran Larsson; Viking Cars Inc. first EVP Roselyn M. Dimalanta; VCAP CFO Roslin Oi and Viking Cars sales services  AVP Froilan M. Valencia.

Since Volvo Car was purchased by China’s Geely Holdings Group from Ford Motor Co. in 2010, it will soon be China-centered, right? Wrong. On the contrary, Volvo will continue operating as a strong, independent carmaker with a multibillion-dollar program ongoing in its plants in Sweden and Ghent, Belgium, to develop a new Scalable Product Architecture (SPA) and Volvo Engine Architecture (VEA) that will cover most of Volvo’s next-generation cars.

Posted: February 5th, 2013 in Columnists,Featured Columns,Featured Gallery,Headlines,Inquirer Columns,Inquirer Features,Motoring,Photos & Videos | Read More »

Advertisement

News

  • Govt stopped from building train station in front of Trinoma Mall in Quezon City
  • Death toll hits 51 from mudslide in Indian village
  • Gas explosions kill 24, injure 271 in Taiwan
  • Family, friends remember Cory Aquino on fifth death anniversary
  • 2 dead in Antipolo jeep crash
  • Sports

  • Manu Ginobili out of Fiba World Cup 2014
  • Cagayan turns back Ateneo in 5 sets
  • Good, bad: Fiba Asia U18 tilt postponed
  • Surprising Chiefs face Bombers; Lions test Stags
  • Duremdes shoulders blame for Falcons’ 37-point debacle
  • Lifestyle

  • Youth depression common, thrives on silence
  • ‘Usie/ussie’ has more social value than ‘selfie’
  • So very Cory Aquino: A drawer of rosaries
  • Filipino designer makes waves abroad–from weaving
  • Why argan oil is prized–and priced–like gold
  • Entertainment

  • ‘A Cinemalaya film should still have a life after the fest’
  • Gretchen Barreto keeps mum on Julia
  • Gary Valenciano’s birthday show a family affair
  • No longer in hiding, TNT finds way home
  • Versatile Brit band serves up feast for both the eyes and ears
  • Business

  • Oil prices fall further in Asia
  • US stocks tumble 2% in broad sell-off
  • Pasig food firm faces tax raps
  • Study traces dinosaur evolution into early birds
  • Bangko Sentral raises key policy rates
  • Technology

  • Google says ‘forgetting’ isn’t easy, as removal requests mount
  • Mommy D trends online amid reports she has a boyfriend
  • Britain to trial driverless cars from 2015
  • Japanese gov’t, publishers demand online ‘Manga’ pirates to shut down
  • Twitter flies on surprisingly strong numbers
  • Opinion

  • Editorial cartoon, August 1, 2014
  • Editorials
  • Stop cartels like Philip Morris
  • Backing down from confrontation
  • Valuing teachers
  • Global Nation

  • US envoy vows continued support to PH efforts to stop media killings
  • Guilty Chinese trio pinned down by housemaid at Parañaque ‘shabu’ lab
  • US firm pulls out insulting video on Filipino nurses
  • Airlines’ transfer seen to decongest Naia Terminal 1
  • Filipina nurse stabbed to death in New Jersey; boyfriend charged
  • Marketplace
    Advertisement