MAKATI?The Contact Center Association of the Philippines (CCAP) will award four individuals who have contributed the most to the development of the Philippine call center industry, led by President Gloria Macapagal-Arroyo, during the upcoming CCAP Annual Call Center Conference & Expo 2009 with the theme ?Navigating Through the Global Crisis? this July 15-16, 2009 at the SMX Convention Center, Pasay City.

The other honorees are Senator Mar Roxas , former Senator Ramon Magsaysay Jr., and Philippine Economic Zone Authority (PEZA) director-general Lilia de Lima. CCAP is the country?s official trade group for outsource and in-house contact centers, representing 55 companies and accounting for more than two-thirds of all contact center seats and full-time employees nationwide.

President Macapagal-Arroyo is recognized for her Administration?s full support for the call center industry, through the development of the country?s telecommunications network, the creation of the Cabinet-level Commission on ICT for ICT policy formulation and implementation, the development of human capital to provide the world-class workers we needed for our industry to grow, and the expansion of the Cyber Corridor to span across the entire Philippines. Senators Roxas and Magsaysay are cited for their early support for the call center industry while Secretary de Lima is acknowledged for making it easier for call center operators to invest and locate in the Philippines.

The CCAP Annual Call Center Conference & Expo 2009 is the flagship event of the contact center industy, which attracts around 6,000 executives, managers, supervisors, and agents of outsource and in-house contact centers. Now on its fifth run, the convention, exhibit, and job fair features more panel discussions with CEOs, analysts, economists, support sectors, and call center agents; 32 new conference topics on operations, HR, technology, and career development; a new conference track for call center startups called Call Center 101 Plus; more booths at the expo with the latest products and services; and a bigger job fair with more job openings.

Interested parties may contact the CCAP Secretariat at tel. no: 889-7763 or telefax nos. 886-4407 and 844-8341 or email events@ccap.ph.