Avida sets trend, gives quality homes a new faceBy Theresa S. Samaniego
Philippine Daily Inquirer
(Developer’s Tales will feature in the coming weeks the beginnings of the country’s most respected developers and their contributions to the realization of the hardworking Filipinos’ dream to own quality home. —Ed.)
THE CONCEPTION of the Ayala-led Avida Land in the ’90s gave the property industry a new face.
Redefining then the way consumers and the local real estate sector perceived housing for the mid-market segment, Avida Land was able to provide the hardworking Filipino family a taste of what quality living truly means, without them having to spend so much of an arm and leg for it.
Avida Land is in fact Ayala Land Inc.’s first foray into the affordable market segment and was initially intended to provide housing for the employees and junior executives of the Laguna Techno Park.
Fast forward to today, Avida Land has once again set the trend, this time catering to the specific needs and wants of a booming segment consisting of young, hardworking professionals, who want only the best value for every centavo they spend.
These are individuals who are slowly climbing up the corporate ladder and deserve to be given only the best developments in terms of quality and value.
“Avida Land doesn’t do ‘cookie-cutter’ developments. Each Avida Land project is uniquely designed to ensure that needs of the residents and requirements of the location are provided for and respected,” said Avida Land marketing manager Tess Tatco in an interview with Inquirer Property.
The company makes sure that all its 40 projects on offer have been developed as integrated, master-planned and sustainable mixed-use communities in vibrant growth centers all over the country.
“We deliver on time and we provide the enhanced living experience. Avida Land continues to develop more and more communities in order to fulfill the demands of consumers for affordable high-quality homes in key locations,” Tatco explained.
Since affordability is key to this brand, Avida Land stressed that each of its developments has to undergo thorough planning and careful study to ensure that only functional and practical features will be incorporated.
Over the years all Avida Land developments have adhered to what it dubbed as the “five must-haves” to ensure homebuyers are provided affordable homes and quality living experience.
1 Accessible locations. It is imperative for an Avida development to be in a strategic location, meaning it should be near hospitals, schools, business districts, churches and other retail developments; and easily accessible via public transport, to reduce the use of cars and consequently, carbon footprint.
2 Design. Beyond the basic unique features and amenities, Avida Land offers a wide selection of lot cuts and house designs that will fit any budget. Lots and units are designed to allow natural illumination and ventilation that can reduce energy consumption. At the same time, Avida developments offer more open spaces for kid’s play, landscaping and activity areas.
3 Quality. Buyers are assured of high quality and durable structures as well as reliable, on-time delivery. Avida Land has created a warranty unit for fast reaction to market issues and title traceback and has also ensured the presence of strong village management to ensure proper maintenance and upkeep of all utilities and amenities.
4 Buying experience. Avida Land offers a hassle-free buying experience with its different, easy payment schemes fit for any budget. It was also the first developer to offer leasing and property management in the middle-income segment.
5 Living experience. All developments promote a dose of knit neighborhood within a gated community that is clean, well-maintained, safe and peaceful, with 24/7 security. Buyers will continue to enjoy functioning amenities even long after the houses and units have been turned over, owing to the good maintenance of the Ayala Group.
Meanwhile, Avida Land follows more specific guidelines with its vertical or condominium developments, this time dubbing it as its “five condo must-haves.”
1) Free-flowing air and sunlight—you don’t feel cramped and your unit feels bright and breezy.
2) Fewer units per floor—less units means more privacy and less waiting time for the elevators.
3) Sensible amenities—you don’t need to pay for amenities that you won’t really use. This makes the unit cost and monthly dues much lower.
4) Emergency power even inside your unit—you don’t have to suffer brownouts in your home
5) Easy payment terms—flexible payment terms allow you to comfortably pay your amortization, giving you the freedom to still enjoy the lifestyle that suits you.
Whether for vertical or horizontal developments, all Avida Land projects—as with all Ayala Land developments—will be maintained by Ayala Property Management Corp..
“Avida projects are maintained by APMC, the same property maintenance company that takes care of all Ayala Land properties. The high standards of security as well as maintenance for the building, amenities and landscaping are consistent. So, the value of Avida projects continue to appreciate in time, as the community builds up, due to the high quality of property maintenance,” Tatco concluded.
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