Paving the way for stronger ties
Home is where the strongest relationships are often built.
The very foundation that pro-vides one comfort, security, and even a shot at forever, every home usually serves as a sanctuary where values are taught and love is shared.
And more than just a physical representation and a testament to the fulfillment of one man’s dream, a home is ultimately where relationships are nurtured and bonds are created.
Longing for home
Indeed, no matter how much one has achieved in life, there’s always that longing to be home and be surrounded by familiar faces that would provide that reassuring comfort.
This is all the more true for Filipinos who work abroad to provide their loved ones a comfortable life and a decent home, and even for new couples who couldn’t wait to build a new life in a new home.
The same goes for parents who would want to provide the best home for their children by raising them in a community where safety is guaranteed and talents are honed.
No matter the distance, the longing to be home always remains strong, evident in the huge number of Filipinos who opt to go home to spend the holidays with their families and friends.
Holiday campaign
This is something trusted property developer Empire East Land understood well. Through its innovative, top quality developments, the company has provided not only roofs over their heads, but also a chance to create a lifetime of wonderful memories with their family and loved ones.
And today, it is taking its role as a developer to a whole new level as it continues to go beyond the business of simply creating structures.
This time, the company is again showing its deep grasp on the importance of a home to many Filipinos as it launched its latest holiday campaign dubbed, “Handog ng Empire East.”
The timing is deemed perfect given the onset of the so-called “-ber” months, during which many overseas Filipino workers would come home to reconnect and be with their loved ones.
The said campaign—under which Empire East is offering discounts and other promos to its customers—aims to give Filipinos the perfect present this holiday season by making it easier for them to realize their dream of having a house they can call their own.
“This is Empire East’s way of giving back. We believe that we are not only in the business of building quality structures but in creating communities that makes a significant impact on the lives of our residents. We take pride in how our communities have taken shape and allow for individuals and families to grow and become the better version of themselves,” said Empire East.
“For years, the company has been passionately aiming to improve the lives of aspiring Filipino homeowners. Staying true to this cause, Empire East is giving back and presenting its own handog to many potential homebuyers who look forward to realize a dream, not only for themselves but for their families as well,” the company added.
Giving back
The Handog campaign comes with a promise of providing every member of the community a highly conducive place to raise a child, start a family, fulfill an ambition, and even rekindle ties.
With its Kasama Ka, Kayakap Ka, Kausap Ka, Kahawak Ka, Kasalo Ka, Kapiling Ka campaign, Empire East has masterfully captured the essence of life and the beauty of relationships.
For nothing could be more fulfilling than having your parents at home for the holidays, kasama at kayakap mo, and knowing fully well that they have your back. Or simply reliving old memories with Lolo and Lola, while kausap at kahawak mo, making them feel that not one bit has changed.
Then there are those who are about to embark on a new journey and in the process of creating their own sanctuary. After all nothing beats the feeling of having someone na kasalo at kapiling mo, while hoping to weave stories of a lasting love and a lifetime of bliss.
Providing gifts to Filipinos is not entirely new for the company as Empire East has long introduced a number of pioneering innovations that allowed it to capture and satisfy the needs of even the most discerning market.
Such innovations include the introduction of the so-called transit-oriented developments (TODs) which have provided residents accessibility, comfort and convenience given the strategic location coupled with key amenities, and the urban resort developments, which meanwhile offer a much needed respite from one’s stressful daily grind in the city.
Add to that the various programs that Empire East has pioneered and which made owning a home easier, such as the no-downpayment scheme and the flexible payment offering.
Through such developments and innovations, Empire East has managed to enhance the lives of many Filipinos. And this dovetails with the company’s mission of becoming a steady enabler in the society.
Indeed, nothing can be more satisfying than welcoming the holiday season at the comfort of your own home with your loved ones, while sharing dreams and memories that are enough to last a lifetime.
