Globe expands network coverage in Cebu

Globe Telecom is currently expanding its network coverage and capacity in Cebu province across all technologies, including 3G & LTE,  as part of its commitment to continue building on its network infrastructure for a wider reach and faster Internet experience of Filipinos nationwide.

The company’s capacity enhancement initiative involves deployment of the dual-beam antenna solutions, ideal in densely populated areas such as Cebu, to deliver enhanced capacity and coverage, significantly improving user experience. The solution, which will increase existing capacity by as much as 70 percent, will be deployed in a significant number of sites within the province, said Manny Estrada, Globe senior vice president for network technologies strategy.

According to Estrada, Globe plans to enhance customer experience in the province by expanding its 3G and LTE coverage and capacity. In addition to these upgrades, Globe also intends to build new sites within the province as part of its continuing coverage and capacity expansion.

However, the realization of the company’s plan to build more cell sites depends heavily on the permitting environment in each local government unit concerned, he emphasized. He noted that similar to other areas in the country, the permitting environment is the biggest detriment preventing telecommunication operators like Globe in improving cell site density, a necessary prerequisite in improving data connectivity of its customers in terms of speed and access.

“Cebu is one of the more problematic areas for Globe in terms of building cell sites. We cannot achieve our goal in an environment that hinders rather than enable telcos like Globe to build the necessary infrastructure as quickly and as cost efficiently as possible,” Estrada said.