Lazada updates mobile app for enhanced online shopping experience | Inquirer Business

Lazada updates mobile app for enhanced online shopping experience

/ 04:20 PM September 17, 2015

Inanc Balci, CEO and co-founder of Lazada. CONTRIBUTED PHOTO

Inanc Balci, CEO and co-founder of Lazada. CONTRIBUTED PHOTO

Lazada, the Philippines’ one-stop shopping and selling destination recently launched an updated version of its mobile app.

Available to download for free in AppStore (for iOS users) and Google Play Store (for Android users), the updated Lazada Mobile App is part of Lazada’s continuous effort to encourage more Filipinos to shop online.

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The new Lazada app update provides a more seamless shopping experience through its new and improved design and in-app features. The new homepage features more product deals, shopping guides, and flash sales.

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For all those looking for the best deals from their favourite brands, the new Lazada app update has a brand tab containing the top Lazada brand partners in one tap. It is also equipped with an order tracker where shoppers can view the order status anytime, anywhere.

“We want more Filipinos to experience how effortless and fun it is to shop with the new Lazada Mobile App.

We understand that our consumers now spend more time on their smartphones and it is important that we provide them the best-in-class mobile shopping experience.

Lazada's brand ambassador shows how  to shop using the Lazada App in  mobile devices. CONTRIBUTED PHOTO

Lazada’s brand ambassador Divine Lee demonstrates how to shop using the Lazada Mobile App. CONTRIBUTED PHOTO

This includes optimized viewing and browsing of our products, secure payment options, and our robust logistics capabilities and customer service,” says Inanc Balci co-founder and CEO of Lazada Philippines.

The New Lazada Mobile App in a Glance:

  • Improved homepage menus showing featured campaigns and deals on bigger and better promo banners which are updated daily.
  •  Brand tab – where brand-conscious shoppers can see view their favorite brands in one tab
  • Category Tabs (Mobiles and Tablets, Fashion, Health and Beauty, and Home & Living) – for easy navigation for specific shopping needs
  • Product/Brand Highlights – for the latest brand and product launches and sale events
  • Order Tracker – To know your order status

About Lazada

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Lazada (www.lazada.com.ph) is Philippines’ largest online shopping mall and is pioneering e-commerce by providing a fast, convenient and secure online shopping experience combined with an extensive product offering in categories ranging from mobiles & tablets and consumer electronics to household goods, toys, fashion and sports equipment.

Lazada is continuously striving to offer its customers the best possible shopping experience with multiple payment methods including cash on delivery, extensive warranty commitments and free returns. Lazada mobile applications for Android, iPhone and iPad provide additional convenience to its consumers’ allowing them to shop anywhere, anytime.

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For more information, please visit https://www.lazada.com.ph. For updates on Lazada’s latest innovations, as well as activities, contests and promotions, connect with us via Facebook (https://www.facebook.com/LazadaPhilippines).

TAGS: consumer, Inanc Balci, Lazada Philippines, Marketing, online shopping

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