Latest Stories

Ayala Land discloses growth strategies


Property giant Ayala Land Inc. plans to venture into the affordable hotel property business and expand its industrial estate developments to establish new growth areas as a full-range property developer.

In a briefing after the company’s stockholders’ meeting on Wednesday, ALI officials announced plans to develop a new hotel chain under a new homegrown brand that would offer rooms for $60 a night, half the price of the group’s boutique brand Seda.

This is part of ALI’s strategy to establish “representation” in different market segments and cover a broader market, said ALI president Antonino Aquino.

Jose Emmanuel Jalandoni, ALI capital and hotels group head, said the first of such “affordable” hotel projects would break ground by the fourth quarter of this year at the group’s newly acquired property in Muntinlupa—the “South Park District,” which used to be the site of a Nestle coffee factory.

A typical affordable hotel project has 150 to 200 rooms, Jalandoni said.  After the Muntinlupa project, plans are under way to put up similar hotels in Iloilo and Bacolod.

By 2015, ALI expects to have built up a portfolio of 4,000 rooms. In 2012, it opened the 280-room upscale Fairmont Hotel and the 32-room Raffles Suites. Its first homegrown hotel brand Seda also opened in Bonifacio Global City (BGC) and Cagayan de Oro, adding 329 rooms.

In the leisure estate segment, a fourth resort in Palawan was also opened, Pangalusian Island, with its 42 new villas.

Last week, ALI opened the 348-room Holiday Inn Suites in Makati and Seda Davao. More Seda hotels are expected to rise in Quezon City, Taguig (at the former FTI Complex) and Nuvali by next year.

Although industrial estate has been a laggard among different property segments in the country, ALI believes it would be able to catch up soon.

“We certainly feel that manufacturing is back,” Aquino said, noting that ALI’s Laguna Technopark was running out of capacity. He said ALI was in talks to acquire additional pieces of property for industrial estate development in the Calabarzon (Cavite-Laguna-Batangas-Quezon) area.

Pampanga is another area being considered by ALI for such types of development.  Asked whether ALI is also looking outside Luzon, Aquino said the company would always look for opportunities.

During the stockholders’ meeting, ALI chairman Fernando Zobel de Ayala said there were “indicative signs of a revival in the manufacturing sector as the country becomes a compelling alternative to our Asian neighbors.”

Likewise continuing is ALI’s plan to expand its residential, shopping mall and office portfolio.  For shopping malls, a total of 125,000 square meters in gross leasable area (GLA) will be opened this year and ALI will break ground for new sites that will contribute another 220,000 sqm.—Doris C. Dumlao

Originally posted at 05:45 pm | Wednesday, April 17, 2013

Follow Us

Follow us on Facebook Follow on Twitter Follow on Twitter

Recent Stories:

Complete stories on our Digital Edition newsstand for tablets, netbooks and mobile phones; 14-issue free trial. About to step out? Get breaking alerts on your mobile.phone. Text ON INQ BREAKING to 4467, for Globe, Smart and Sun subscribers in the Philippines.

Tags: Ayala Land Inc. , Business , Fernando Zobel de Ayala , hotels , Jose Emmanuel Jalandoni , property , Real Estate

  • Bring back Phils Glory. Unite.

    good vision ayala land but please make your prices competitive.

  • go88

    Most hotels in the PI are way overpriced … this not a good if we want to attract turists. I am amazed to see higher prices here than in european countries like France or Italy

    Other SEA countries like Indonesia-Malaysia-Thailand offer better quality for much better service, that’s one reason tourists keep on returning unlike here. Here they see only short term return and quick bucks

Copyright © 2014, .
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94


  • Obama due in Seoul as North Korea nuclear test fears grow
  • Hold departure order out vs Corona, Singson
  • Malaysia to release MH370 report–PM
  • Man found dead in Quezon City, alleged victim of summary execution–report
  • Aquino to lead Air Force turnover rites
  • Sports

  • Michael Phelps loses to Lochte in comeback meet
  • Sharapova advances to Stuttgart quarterfinals
  • Galedo caps ride of redemption
  • Beermen, Express dispute second semis slot today
  • Lady Agilas upset Lady Bulldogs in four sets
  • Lifestyle

  • ‘Recovered’ Banksy works on display ahead of sale
  • Marinduque: Visiting the ‘palm of the ocean’
  • First at Vatican in 60 years
  • How Jing Monis Salon gave Krissy the pixie
  • Want to be a supermodel? Work on your inner beauty, says Joey Espino
  • Entertainment

  • Paul McCartney to play at Candlestick concert
  • Kristoffer Martin: from thug to gay teen
  • Has Ai Ai fallen deeply with ‘sireno?’
  • California court won’t review Jackson doctor case
  • Cris Villonco on play adapted from different medium
  • Business

  • PAL hailed for ban on shark fin cargo
  • BSP to change tint of P100 bill
  • Nielsen sees car buying boom in the Philippines
  • How author of best-seller exposed ‘one percent’ economic elite
  • Bangko Sentral readies new bank lending rules
  • Technology

  • Cloud strength helps Microsoft earnings top Street
  • Vatican announces hashtag for April 27 canonizations
  • Enrile in Masters of the Universe, Lord of the Rings?
  • Top Traits of Digital Marketers
  • No truth to viral no-visa ‘chronicles’
  • Opinion

  • Editorial Cartoon, April 25, 2014
  • No deal, Janet
  • Like making Al Capone a witness vs his gang
  • MERS-CoV and mothers
  • A graduation story
  • Global Nation

  • China welcomes PH apology
  • Only 4 Etihad passengers not accounted for
  • Abandoned in Malta,15 PH seamen return
  • Senator hopes PH will also get same vow
  • HK victims to get P115M; traders raised money
  • Marketplace