Quantcast
Latest Stories

Ayala Land discloses growth strategies

By

Property giant Ayala Land Inc. plans to venture into the affordable hotel property business and expand its industrial estate developments to establish new growth areas as a full-range property developer.

In a briefing after the company’s stockholders’ meeting on Wednesday, ALI officials announced plans to develop a new hotel chain under a new homegrown brand that would offer rooms for $60 a night, half the price of the group’s boutique brand Seda.

This is part of ALI’s strategy to establish “representation” in different market segments and cover a broader market, said ALI president Antonino Aquino.

Jose Emmanuel Jalandoni, ALI capital and hotels group head, said the first of such “affordable” hotel projects would break ground by the fourth quarter of this year at the group’s newly acquired property in Muntinlupa—the “South Park District,” which used to be the site of a Nestle coffee factory.

A typical affordable hotel project has 150 to 200 rooms, Jalandoni said.  After the Muntinlupa project, plans are under way to put up similar hotels in Iloilo and Bacolod.

By 2015, ALI expects to have built up a portfolio of 4,000 rooms. In 2012, it opened the 280-room upscale Fairmont Hotel and the 32-room Raffles Suites. Its first homegrown hotel brand Seda also opened in Bonifacio Global City (BGC) and Cagayan de Oro, adding 329 rooms.

In the leisure estate segment, a fourth resort in Palawan was also opened, Pangalusian Island, with its 42 new villas.

Last week, ALI opened the 348-room Holiday Inn Suites in Makati and Seda Davao. More Seda hotels are expected to rise in Quezon City, Taguig (at the former FTI Complex) and Nuvali by next year.

Although industrial estate has been a laggard among different property segments in the country, ALI believes it would be able to catch up soon.

“We certainly feel that manufacturing is back,” Aquino said, noting that ALI’s Laguna Technopark was running out of capacity. He said ALI was in talks to acquire additional pieces of property for industrial estate development in the Calabarzon (Cavite-Laguna-Batangas-Quezon) area.

Pampanga is another area being considered by ALI for such types of development.  Asked whether ALI is also looking outside Luzon, Aquino said the company would always look for opportunities.

During the stockholders’ meeting, ALI chairman Fernando Zobel de Ayala said there were “indicative signs of a revival in the manufacturing sector as the country becomes a compelling alternative to our Asian neighbors.”

Likewise continuing is ALI’s plan to expand its residential, shopping mall and office portfolio.  For shopping malls, a total of 125,000 square meters in gross leasable area (GLA) will be opened this year and ALI will break ground for new sites that will contribute another 220,000 sqm.—Doris C. Dumlao

Originally posted at 05:45 pm | Wednesday, April 17, 2013


Follow Us


Follow us on Facebook Follow on Twitter Follow on Twitter


Recent Stories:

Complete stories on our Digital Edition newsstand for tablets, netbooks and mobile phones; 14-issue free trial. About to step out? Get breaking alerts on your mobile.phone. Text ON INQ BREAKING to 4467, for Globe, Smart and Sun subscribers in the Philippines.

Tags: Ayala Land Inc. , Business , Fernando Zobel de Ayala , hotels , Jose Emmanuel Jalandoni , property , Real Estate

  • Bring back Phils Glory. Unite.

    good vision ayala land but please make your prices competitive.

  • go88

    Most hotels in the PI are way overpriced … this not a good if we want to attract turists. I am amazed to see higher prices here than in european countries like France or Italy

    Other SEA countries like Indonesia-Malaysia-Thailand offer better quality for much better service, that’s one reason tourists keep on returning unlike here. Here they see only short term return and quick bucks



Copyright © 2014, .
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94
Advertisement
Advertisement

News

  • Romblon mining site collapses; 3 killed
  • South Korea says 295 missing in ferry disaster
  • OFW who returned home from UAE tests positive for MERS-CoV – DOH chief
  • QC cops bear crosses as penance for demerits
  • Kim Henares needs a reprimand, says Cayetano
  • Sports

  • China, Taiwan rout foes for 3rd, 5th places in Asian Club volleyball
  • Ginebra’s new import Freeman arrives, makes PBA return vs ROS
  • Fielder ends HR drought, Rangers beat Mariners 5-0
  • Power Pinoys salvage 7th place in Asian men’s volley club championship
  • Knicks prevent Nets from clinching fifth seed
  • Lifestyle

  • Are your favorite malls open this Holy Week break?
  • Celebrate Easter Sunday at Buddha-Bar Manila
  • Moriones feast: A slow, steady transformation
  • Weaving ‘palaspas’ a tradition kept alive in Tayabas City
  • Finalists announced for best translated books
  • Entertainment

  • Mommy Dionisia Pacquiao’s greatest hits
  • Deniece Cornejo posts bail—report
  • Miley Cyrus hospitalized, cancels US concert
  • Otaku Summer Jam 2014: Summer’s hottest J-rock/Cosplay event
  • 2NE1 returns to Manila with “All Or Nothing” Tour
  • Business

  • I-Remit teams up with Lakhoo for remittances from Oman
  • Megawide nets P1.4 B in 2013
  • Longer TRO sought on rate hike
  • Make a stylish statement with the all-new Yaris
  • Hearing set in Olarte case
  • Technology

  • Smart phone apps and sites perfect for the Holy Week
  • Tech company: Change passwords or suffer ‘Heartbleed’
  • Filling the digital talent gap
  • SSS to shut down website for Holy Week
  • Another reason to quit social media this Holy Week: your safety
  • Opinion

  • We may never know
  • Couple of things
  • Mommy D’s magic
  • Stop bizarre and bloody Good Friday rituals
  • Holy Week taboos
  • Global Nation

  • Visa-free travel to Japan could boost tourism
  • 2 PCG men ordered arrested over Balintang Channel shooting
  • US Embassy closed on Holy Thursday, Good Friday
  • Relief worker draws inspiration from helping Yolanda victims
  • Philippines says peace pact should hold despite clashes
  • Marketplace