Starbucks to roll out $1 reusable cups

A+
A
A-

In this April 27, 2012, photo, a Starbucks drink waits for a customer to pick it up as barista Josh Barrow prepares another at left in Seattle. AP FILE PHOTO

NEW YORK – Starbucks Corp. is rolling out a $1 reusable plastic cup at its cafes starting Thursday.

The Seattle-based coffee chain already gives customers a dime discount each time they bring in reusable cups for refills. Now it’s hoping the new cups — which bear its logo and resemble its white paper cups — will increase the habit.

As with other reusable cups, the new cups will be cleaned with boiling water each time customers bring them in. The cups were tested in 600 stores in the Pacific Northwest over the past few months and will be rolled out nationwide and in Canada.

In 2008, Seattle-based Starbucks had said it wanted to serve 25 percent of all drinks in reusable cups by 2015. That goal has since been reduced to 5 percent.

Disclaimer: The comments uploaded on this site do not necessarily represent or reflect the views of management and owner of INQUIRER.net. We reserve the right to exclude comments that we deem to be inconsistent with our editorial standards.

To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.

Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:

c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City,Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94

editors' picks

advertisement

popular

advertisement

videos